PrimaLoft has launched a new version of its down alternative, PrimaLoft Insulation ThermoPlume. This synthetic fill is made entirely from post-consumer recycled materials. Four years after introducing its blowable synthetic insulation, which now has “more than 70 brands using the loose-fill microfiber insulation for their Fall/Winter 2021/22 season,” said Primaloft. PrimaLoft Insulation ThermoPlume is 100 […]
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741
Cotopaxi x HOKA Empower Athletes To Explore The Trails
Cotopaxi and Hoka One One collaborated on two limited-edition styles —Torrent 2 trail shoe and Batac 16L Del Dia Backpack — born out of a shared passion for responsible manufacturing and the great outdoors. The Torrent 2 is a lightweight trail shoe agile on challenging terrain with enhanced cushioning. The Batac 16L Del Día Backpack […]
Reebok x Allen Iverson’s Question Mid ‘Why Not Us’ Launches Today
Allen Iverson and Reebok’s Question Mid ‘Why Not Us’ sneaker has launched. This drop follows the release of the narrated film titled “Why Not Us” which celebrates Iverson. First launched by the brand in 2006, the Question Mid ‘Why Not Us’ sneaker was worn five years earlier by Allen Iverson during the 2001 East/West Exhibition, where he led […]
Tentsile Launches The DUO Two-Person Hammock For S/S 2021
To celebrate Tentsile’s 8th Anniversary, on March 18, the brand will release the DUO Giant Hammock to its Gen 3 lineup, its largest and toughest double hammock. “The DUO represents Tentsile’s commitment to customer feedback. A double hammock that can be retrofitted with a roof for open hammock camping and also combines with other modular […]

ROLL Recovery Partners With On Athletics Club
ROLL Recovery announced its partnership with On Athletics Club (OAC), a Boulder, CO-based training group of world-class track and field athletes coached by three-time U.S Olympian and former American Record Holder Dathan Ritzenhein. ROLL Recovery and OAC have partnered to develop a recovery and performance facility for the athletes of OAC as they prepare for […]
Dick’s SG Partners With Allegheny Health Network To Vaccinate 5,100 Western Pennsylvania Residents
Dick’s Sporting Goods and Allegheny Health Network partnered on Friday to host the largest, single-day COVID-19 vaccination clinic in the greater Western Pennsylvania region. More than 5,000 area residents who fall into the Pennsylvania Department of Health’s Phase 1A vaccination eligibility received their first dose of the vaccine from AHN caregivers at Dick’s corporate office […]
Under Armour Debuts Its Fastest Running Shoe, UA Flow Velociti Wind
Under Armour dropped its UA Flow Velociti Wind, its “fastest running shoe yet.” There’s no outsole just a grippy, supportive single foam compound that allows you to run to achieve your “flow state.” “These shoes feel weightless, almost as if there’s nothing there. Hitting flow state in a workout is much easier when you have […]

SFIA National Health Through Fitness Day Cancelled For 2021
For the second year in a row, National Health Through Fitness Day will not occur in March.
ISA TanTec Expands Its LITE Sourcing Program With Greener Pastures Collection
In 2020 ISA TanTec launched its LITE (Low Impact To the Environment) Sourcing program, furthering its commitment to transparency and sustainability in the supply chain. The program focuses on the sustainable use of natural resources, accountability in the supply chain, and the fair and ethical treatment of animals. The group announced the FW2022 launch of its Greener Pastures […]
Toray’s Eco Textile Offers Hand Of Traditional Japanese Paper
Toray Industries has launched a new poly filament fabric called Camifu that “combines the softness, smoothness and comfort of synthetic fibers with the natural feel and random unevenness of traditional Japanese paper,” said the brand. Camfu can be used for various apparel applications for men’s and women’s clothing, including outerwear. Toray will commercialize Camfu beginning […]
Neos Launches Glacier Trek SPK Cold-Weather Traction Outsole Technology For Fall ’21
Neos launched its Glacier Trek SPK outsole technology for extreme cold-weather traction. The technology, which uses biomechanically placed stainless steel spikes, will be available in four new styles in its Fall 2021 collection. Designed to be worn over footwear, NEOS overshoes are created to be versatile, lightweight, easy to pack, and slip on/off. Its winter […]
NFL, Skillz Partner To Crowdsource Mobile Esports Game
The National Football League (NFL) is teaming up with Skillz to crowdsource a future mobile esports. As part of the agreement, the two sports organizations will host a global game developer challenge. Competing developers will have the opportunity to develop an NFL-themed mobile game. The game will be powered by the Skillz esports platform and […]
Gordini Releases Its Most Sustainable Product Line For Fall 2021
Entering its 65th Anniversary, Gordini introduces its most sustainable product line in the brand’s history for its Fall 2021 collection. The brand’s new Front Line series was developed in collaboration with Gordini’s team athlete and splitboarder Rafael Pease and is constructed with 100 percent bluesign-approved materials, while the Gordini Cirque series, made with responsibly-sourced leather, […]
Nike Releases Sustainable Basketball Shoe Under Its ‘Move To Zero’ Initiative
Nike’s first sustainable basketball shoe made its debut under the brand’s ‘Move to Zero’ initiative—the company’s sustainable platform that builds on its earlier commitment that by 2025 it will use only renewable energy within all its facilities with an end to reduce its carbon emissions to become a zero-waste brand. The shoe comes in three […]