Wolverine World Wide reported underlying revenue in the fourth quarter increased 1.7 percent, including nearly 18 percent underlying growth for Merrell.
Author: sportsoneauthor

Oboz Announces 2018 Ambassadors
Now in its fourth year, the Oboz Trail Team welcomes twenty enthusiastic hikers and adventurers who will answer Oboz’ call of ‘Where to next?’

Kelty Launches Built For Play Campaign
Kelty launched its elevated brand strategy with Built for Play via a multi-platform digital and social campaign to encourage spontaneous outdoor adventure and increase direct fan engagement. Using playful humor, Built for Play encourages consumers to take a break from their daily routines and engage in everyday outdoor activities with a fun twist or epic adventures.
Payless Launches Spanish Website
Payless ShoeSource Inc. has made it easy for Spanish-speaking customers in the U.S. and Puerto Rico to shop online in their preferred language. The iconic retailer recently debuted a new Spanish-language website

Børn Shoes Launches Children’s Footwear
H.H. Brown teamed up with children’s footwear manufacturer, Synclaire Brands, for the introduction of the new Børn Kid’s collection in Spring 2018.

WSS Delivers All-Star Weekend Experiences Into The Heart Of Los Angeles
WSS, a neighborhood-based footwear and apparel retailer, celebrated the return of NBA All-Star Weekend to Los Angeles, with experiences that everyone could enjoy. February 15th through 18th, the retailer engaged in local and basketball communities across Los Angeles County.

Adidas Golf Renamed As Official Uniform Provider Of USA Golf
Adidas announced that it will be the Official Uniform Provider of USA Golf for the 2020 Olympic Games.
Gander Outdoors To Open Locations In Onalaska, WI And Portage, MI
The Onalaska store is one of eleven Gander Outdoors locations planned in the state of Wisconsin while the Portage store is one of eight planned in the state of Michigan.
Foot Locker Announces 2018 Capital Allocation Plans
Foot Locker Inc. raised its quarterly dividend for the eighth consecutive year and set a $230 million capital expenditures program for 2018, compared to the approximately $270 million spent in 2017.

Rocky Brands Sees Profit Bounceback In Q4
Rocky Brands Inc. reporting earnings of $4.4 million, or 59 cents per share, in the fourth quarter, rebounding from a loss of $0.6 million, or 9 cents, a year ago. Sales were flat as declines in military sales offset gains in wholesale and retail sales. A focus on full-price selling for its branded work, western and outdoor footwear businesses contributed to better top and bottom line results.
E.dye Waterless Color System Hires Color Director
Simon Thayil’s previous experience includes serving as director of color at Under Armour, and color management responsibilities at JCPenney and Target.

New Poll: More Americans Blame Mass Shootings On Mental Health Than On Gun Laws
According to a new poll conducted from Washington Post-ABC News, 57 percent of Americans feel the mass shootings in the country are more a reflection of problems identifying and treating people with mental health problems versus 28 percent pointing to inadequate gun control laws.
Mystery Ranch Names Polar Explorer John Huston To Ambassador Team
Mystery Ranch, the pack company, named polar explorer John Huston to the brand’s ambassador team. Huston is the first artic explorer to join the team.
Yakima Partners With QBP As Exclusive US Bike Distributor
Yakima Products, Inc., a leader in vehicle racks and cargo solutions, has formed an exclusive partnership with Quality Bicycle Products (QBP), naming them as the brand’s specialty bike dealers’ US distributor.