Toad&Co, the lifestyle company inspired by the outdoors, announced a partnership with LimeLoop, a new full-circle shipping solution for apparel.
Author: SGB Media
Perry Ellis International Concludes License Agreement For Gotcha With Partner in North Africa
Perry Ellis International Inc. announced today that the company has entered into a license agreement with Kennek FZE in North Africa to source and distribute a full range of products from surf boards and wetsuits to casual wear and footwear under the Gotcha brand.
Adidas Signs Several Top NFL Prospects
Potential first round picks joining Adidas include highly touted defensive end Bradley Chubb from North Carolina State, Alabama Crimson Tide linebacker Rashaan Evans and safety Minkah Fitzpatrick, safety Derwin James from FSU, wide receiver Courtland Sutton from SMU, Georgia running back Sony Michel and Texas A&M wide receiver Christian Kirk.
Newell Brands Averts Proxy Battle
The battle over board seats at Newell Brands has come to a quicker-than-expected end. But the divestitures will continue.
Vans Opens Public Vote For The Ninth Annual Custom Culture Competition
This year, 500 qualifying schools participated by designing two pairs of blank Vans shoes illustrating the themes of ‘Local Flavor’ and ‘Off The Wall.’
Columbia Sportswear Appoints Snow Burns as Mountain Hardwear’s Head Of Marketing
Columbia Sportswear Company announced the appointment of Snow Burns to serve as global vice president of marketing for the Mountain Hardwear brand.
Woolrich x “Mollino’s Magical Eye” | Salone del Mobile 2018
Woolrich x “Mollino’s Magical Eye” | Salone del Mobile 2018
Newell Brands Announces Agreement With Starboard To End Proxy Contest
Newell Brands agreed to add three independent directors to the company’s board, ending a months-long proxy fight with activist investor Starboard Value LP.
Planalytics Sees Weather Taking Toll On Q1 Retail
Planalytics estimated the the cold early spring extracted $1.4 billion in sales from DIY stores and $425 million from clothing stores versus the prior year.
Yeti Coolers Ends Relationship With The NRA
Yeti Coolers has cut ties with the NRA Foundation, the NRA announced. Yeti called it an “outdated” discount program and asserted the NRA-ILA’s statement criticizing the company is incorrect.
The North Face Partners With National Park Foundation
One dollar ($1) from each product in the Bottle Source collection will go back to the parks through the National Park Foundation to support sustainability projects.
Adidas And Reebok Ranked ‘Most Transparent’ Brands
Adidas and Reebok have again topped the Fashion Revolution’s Fashion Transparency Index, a ranking of global brands’ social and environmental transparency and practices.
Tom Brady Returns To Lead NFL Jersey Sales
For the second time in three years, Tom Brady started and ended the season No. 1 on the NFL Players Association (NFLPA) Top 50 Player Sales List. Brady also started and ended the year atop the list in 2016. Dallas Cowboys QB Dak Prescott finished No. 2 for the second consecutive year.
Aisle Talk Week of April 16
Top headlines from the active lifestyle industry you may have missed this week.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal