Hilco Vision announced that former Native Eyewear co-founder George Schott has been appointed sales director for Hilco Vision Outdoor, leading the Croakies Leader Swim and Jonathan Paul Fitovers Eyewear brands.
Author: SGB Media
NSSF Debuts LetsGoShooting.org
The National Shooting Sports Foundation (NSSF) announced the launch of a new website, LetsGoShooting.org.
Kammok’s CEO Earns Conscious Business Leaders Recognition
Kammok, the climbing company, said the company’s CEO, Haley Robison, has been named one of the Top Conscious Business Leaders of 2018 by the quarterly print magazine Conscious.
LA Fitness Announces Launch Of Its First Ever Podcast
LA Fitness officially launched the Living Healthy Podcast, an extension of the Living Healthy blog but in an audio format, which will serve as an additional resource for members and listeners to help them better stay on track with their health and fitness goals.
JBL Signs Aaron Judge As Brand Ambassador
JBL signed Aaron Judge, the 2017 American League Rookie of the Year, as a brand ambassador.
The North Face Names Hilaree Nelson Captain Of Global Athlete Team
The North Face announced that ski mountaineer and long-time athlete Hilaree Nelson will serve as captain for the Global Athlete Team. Conrad Anker currently holds the position and will serve as co-captain with Nelson through the remainder of 2018, before Nelson fully transitions to team captain in 2019.
On To Sponsor California-based Mammoth Track Club
On, the Swiss running brand, has signed a sponsorship deal with Mammoth Track Club from Mammoth Lakes, CA, through the end of 2020.
Brooks Running Rolls Out Shop-In-Shop Program
Brooks Running Company is partnering with 30 specialty running retailers in the U.S. and Canada to launch the brand’s premium shop-in-shop.
Cheer Factor Celebrates 17th Anniversary
Eagan, MN-based Cheer Factor Inc. – The Warm-up Co. has announced the company’s 17th anniversary serving the dance, gymnastics, cheerleading, color guard, skating and swimming markets.
Kathmandu Appoints Bill Chandler As VP Of Sales And Marketing North America
Kathmandu, the outdoor brand from New Zealand, on Monday announced the appointment of Bill Chandler to the newly created position of vice president of sales and marketing, Kathmandu North America.
Drexel Athletics Partners With Nike And BSN Sports
Drexel Athletics has entered into a five-year partnership with Nike through BSN Sports. The agreement, which officially began on July 1, 2018, is part of BSN Sports Collegiate Select program.
Intradeco Acquires Headsweats
Intradeco, a global vertical-manufacturing company in the textile industry, has acquired Headsweats, a leader in performance headwear.
NRF: BTS And College Spending To Reach $82.8 Billion
Total spending for K-12 schools and college combined is projected to reach $82.8 billion, nearly as high as last year’s $83.6 billion, according to the annual survey released by the National Retail Federation and Prosper Insights and Analytics.
Hibbett Launches Back-to-School Campaign
Hibbett Sporting Goods Inc. announced the company’s back-to-school Comeback Season social media contest.
Breakthrough Golf Technology Inks Distribution Agreement With Club Champion
Breakthrough Golf Technology has reached an agreement with Chicago-based clubfitting chain Club Champion to distribute the company’s new Stability putter shaft that combines a scientifically advanced multi-material design with unique geometries.
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