Eagan, MN-based Cheer Factor Inc. – The Warm-up Co. has announced the company’s 17th anniversary serving the dance, gymnastics, cheerleading, color guard, skating and swimming markets.

The manufacturer has carved a niche in a highly competitive field by creating one-off designs that built respective studio/gym brands wordwide and also the Cheer Factor brand as an innovative warm-up and practice wear apparel partner.

By working one-on-one with its in-house fashion designers, athletic teams and studio owners can develop an exclusive creation made to their specifications, never discontinued and not duplicated.  Cheer Factor apparel is a mainstay for studios and teams that compete on a national and international basis. Cheer Factor also creates private label apparel for dancewear and pro shops that want their own respective brand.

“We feel very fortunate to have the loyal following we have had for 17 years in the competitive sports arena,” said James Preste, vice president, director of marketing.