Hibbett Sporting Goods Inc. announced the company’s back-to-school Comeback Season social media contest.

Beginning on July 15, 2018, consumers who follow @hibbettsports on Twitter, Instagram or Facebook, use the hashtag #comebackseason and submit their information at Hibbett.com, will be entered in the comeback season giveaway. One lucky grand prize winner will receive The North Face Jester backpack and a $500 Visa gift card. Additionally, Hibbett is giving away The North Face backpacks and $50 Visa gift cards to nine runner-up winners. The promotion will run from July 15 to July 31, 2018, and the winners will be selected on August 2, 2018.

“Back-to-school shopping season is upon us, and we hope to surprise and delight a few families so they can start off the new school year in style,” said Sarah Sharp-Wangaard, VP marketing, Hibbett Sports.

“The North Face is thrilled to partner with Hibbett Sports for this promotion to offer our built-to-last Jester backpacks, which carry our lifetime warranty,” said Melanie Singer, account marketing manager, The North Face.