Boatgirl Launches New ‘Day Tripper’ Wave Collection

Blowing Rock, NC (April 12, 2019) – Boatgirl – a North Carolina based bag brand for women – comes to shore with a collection of brand new  Day Tripper bags. The new Wave collection introduces four rich colors to the classic Day Tripper model – Raspberry, Storm, Gingko and Midnight – aimed to bring together […]

Bass Pro Appoints Chief Marketing Officer

Bass Pro Shops announced that Jamie Sohosky has been appointed as chief marketing officer for the Great Outdoors Group of companies. In her most recent role as VP, marketing, customer experience at Walmart U.S.

Selkirk Sport Celebrates National Pickleball Month (April) … Announces Plans to Donate 1,000 Paddles Through “Selkirk Growth Program”

Selkirk Growth Program to Support Schools & Youth Programs, First Responders and Charitable Organizations; World’s N0.1 Ranked Professional Pickleball Player Tyson McGuffin and Team Selkirk Ambassadors Driving Growth of Pickleball at Grassroots Level Los Angeles Bell Fire Station first responders sport their new Selkirk Sport Pickleball paddles as part of the “Selkirk Growth Program.” To […]

EvoShield Pro-SRZ (“Pro Series”)New Protective Gear To Keep Players On The Field

In 2018, both the average fastball and number of players hit-by-pitches were the highest ever in MLB history. That’s why more players than ever need and want protection at the plate. EvoShield’s new Pro-SRZ (Pro Series) line of custom-molded protective gear does just that. Pro-SRZ guards include forward-thinking ergonomic designs and materials that are 45-percent lighter than competitors’ guards […]

Adidas Partners With Utah Jazz Youth Camps

Adidas has formed a partnership with Utah Jazz Youth Camps and Clinics. All participants will receive a Jazz/Adidas camp jersey, basketball, socks, Utah Jazz ticket credit and a pair of Donovan Mitchell’s D.O.N. Issue #1 shoes.

OIA Secures $40 Million In Tariff Savings

The Outdoor Industry Association’s Trade Advisory Council was able to get 10 footwear-related Miscellaneous Tariff Bill (MTB) petitions approved, some of which reduced import duties from 37.5 percent to zero.