Dragon Eyewear announced its first sunglass collection designed for women. After it released the Aria frame in September 2020, the collection is boosted in 2021 with the Dusk, Flo and Waverly styles. “A collection designed with women at the forefront has been on our radar for some time. With the success of the stand-alone Aria […]
Author: SGB Media
VF’s Q3 Revenues Slide 6 Percent
VF Corp. reported sales dropped 6 percent in the third quarter ended December 26. Sales for the Vans brand were down 6 percent while sales for The North Face were flat, though the company’s entire outdoor segment fell 5 percent. Earnings came in just ahead of Wall Street’s consensus estimate but were below year-ago levels. VF nonetheless raised its guidance for the year.
2nd Skull Partners With Guardian Sports
2nd Skull, Inc. announced that it has entered into an agreement with Guardian Sports. The agreement enables Guardian Sports to directly market and sell 2nd Skull’s product line to teams, leagues, schools, and other athletic organizations across North America.
Belk Plans Bankruptcy Filing To Restructure Debt
On Tuesday afternoon Belk said it plans to file for Chapter 11 bankruptcy protection to complete a debt-for-equity exchange designed to reduce its debt load by $450 million. Suppliers are expected to be unimpaired.
SFIA Start-Up Challenge Announces Grand Prize
The Sports & Fitness Industry Association will be hosting the annual Start-Up Challenge on May 4, 2021 in a virtual setting. The format will be a little different as we transition to a virtual event, hosting over 150 judges from across the sporting goods and fitness industries, including executives, investors, venture capitalists, thought leaders and […]
Igloo Releases Wonder Woman Playmate
Igloo and Warner Bros. Consumer Products in partnership with DC released its latest 7-quart cooler, The Wonder Woman Playmate Pal, featuring custom artwork. “We had a lot of fun collaborating with Warner Bros. and DC to create this Wonder Woman Playmate Pal cooler,” said Brian Garofalow, chief marketing officer, Igloo. “Through this new design, we […]
Aqua Lung Welcomes Renowned Wildlife Photographer And Conservationist Paul Nicklen As Global Ocean Ambassador
Aqua Lung announced today that renowned wildlife photographer and conservationist Paul Nicklen is joining the brand as a global ocean ambassador. As part of the partnership, Nicklen will exclusively use Aqua Lung, Apeks and O.ME.R. products during all dive expeditions. Nicklen, best-known for his underwater photography and ocean conservation efforts, will use its full range […]
Unifi Appoints Board Member
Unifi Inc. announced the election of Emma Battle to the Board of Directors. Battle is currently president and CEO of MarketVigor, a business services company she founded.
Expresso Fitness Appoints CEO
Expresso Fitness named Jeff Veldhuizen as chief executive officer. Veldhuizen previously served as vice president of direct to consumer for Zwift and held senior roles for more than a decade at Nike.
Hyperice Announces Hyperice Performance Advisors
Hyperice announced the launch of its Hyperice Performance Advisors, a health advisory board of industry leaders. Hyperice App users will be able to leverage the expertise, research and education of each advisor.
JD Sports Explores Funding Options To Fuel Expansion
JD Sports, the U.K. retailer that owns Finish Line and Shoe Palace in the U.S., confirmed on Tuesday that it was exploring additional funding to support growth.
Skechers Launches Collaboration With Artist James Goldcrown
Launching in time for Valentine’s Day, international muralist James Goldcrown brings his Love Wall heart designs to the Skechers x JGoldcrown global collaboration. The artist’s prints appear on lifestyle products for women and girls—with the initial launch on Skechers Uno fashion sneakers, 90s retro Skechers Roadies sneakers, and BOBS from Skechers canvas slip-on and sandals. […]
Sweet Protection Adds Marcus Caston, Parkin Costain To Athlete Team
Sweet Protection announced today that it has signed athlete partnership contracts with big mountain freeskiers Marcus Caston and Parkin Costain. Costain and Caston join the Sweet Protection team that includes two-time world champion Chris Davenport, two-time Olympic gold medalist Aksel Lund Svindal, two-time Olympic medalist Henrik Kristoffersen, X Games veteran Pep Fujas, and two-time […]
Smith x Aleck Drop-In Audio System Named 2020 ISPO Award Winner
In an exclusive partnership, Smith and Aleck launched a new snow helmet audio program this season with the co-branded Aleck 006 Wired and Aleck 006 Wireless audio systems. This week, both brands announced that the Smith x Aleck 006 headset was a 2021 ISPO Award winner among the Snowsports Equipment category. “We’re extremely happy to […]
PrimaLoft Expands PrimaLoft Cross Core Technology With Greater Emphasis On Sustainability
PrimaLoft, Inc. is increasing the use of post-consumer recycled content in its PrimaLoft Cross Core Series*, which now includes a stretch version for freedom of movement. The Cross Core platform fuses existing PrimaLoft fibers with next-gen materials. The initial line of products uses Aerogel, a porous, lightweight structure developed by NASA scientists that acts as […]
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