Author: apattillo

La Sportiva, maker of mountain gear, introduced its trail running and hiking line for spring 2024. The centerpieces are the Levante and Prodigio trail running shoes, with the brand’s latest responsive foam called XFlow that is integrated into the shoes to give runners cushioning without sacrificing dexterity. La Sportiva is also rolling out a new […]

La Sportiva, the maker of mountain gear, introduces for spring 2024, the company’s Climbing On the Moon apparel collection, bringing back La Sportiva’s iconic 80s branding.  A limited-edition capsule collection, Climbing on the Moon, celebrates “the golden age of climbing, a time when climbing experienced groundbreaking transformation and left an indelible mark on the world. […]

Outdoor Vitals, the Utah-based performance brand, released lightweight apparel pieces created for backpackers. The Skyline Trail Shorts is the centerpiece along with the Altitude Performance Tee. “The whole team at Outdoor Vitals is obsessed with the trail,” said Tayson Whittaker, founder of Outdoor Vitals. “We hike on them, we run on them, and occasionally we […]

Chaco Footwear, the maker of the Z/Sandal, collaborated with Outdoor Voices, the outdoor recreation brand, to create a Z/1 “fun sandal” for summer 2023. “We’re always looking to partner with brands that share our mission to get the world moving,” said Gabrielle Conforti, CEO of Outdoor Voices. “Together with Chaco, we’ve created the ultimate sandal […]

Chaco, the outdoor shoe brand known for the Z sandal, is on the road again with its Fit for Adventure Tour. After two years of touring the country in a vintage school bus, Chaco returns, offering activities at select locations. “Chaco Nation is at the center of everything we do,” said Lauren Poole, Senior Marketing […]

CEDAR CITY, Utah (May 08, 2023) – Outdoor Vitals, the Utah-based performance outdoor brand, announced today the release of its newest ultralight backpacking pack, the CS40 Ultra. This revolutionary new pack breaks the mold, offering support and comfort while remaining incredibly lightweight. A carbon fiber frame delivers fantastic load-carrying capability, while new fabrics allow the […]

CARRBORO, N.C. and SANTA BARBARA, Calif. (May 4, 2023) – Fleet Feet and rabbit today announced their first collaboration which offers high-quality and stylish running apparel for any pace. Available on fleetfeet.com and in select stores beginning May 10, the summer collection caters to a variety of performance needs and features exclusive colorways and brand-new […]

La Sportiva North America reported it is officially Climate Neutral Certified achieving the Climate Neutral Certified standard by measuring its 2022 greenhouse gas emissions. The company is offsetting its footprint with eligible-verified credits. Climate Neutral Certified uses an independent certification program to confirm that a company has “effectively achieved net-zero carbon emissions across its entire […]

Honey Stinger reformulated and repackaged its caffeine chews for better performance and flavor. The new recipe contains a nearly 3-to-1 ratio of sodium to potassium for added electrolytes and caffeine from tea for sustained energy. Each pack includes two bite-sized chews with 50mg of caffeine, 130mg of sodium and 45mg of potassium. “At Honey Stinger, […]

Chaco Footwear teamed up with Taylor Stitch, the men’s apparel brand, and launched a limited-edition version of Chaco’s Z/1 USA Classic Sandal in Navy Wae.  The men’s sandal features Taylor Stitch’s wae knit pattern in the custom-developed nanoweb upper built for water, trail and “everything in between.” “We’re huge fans of Chaco here at Taylor […]

Outdoor Vitals, the Utah-based performance outdoor apparel and gear brand, added the Nebo Windbreaker to its line—an ultralight 4oz. jacket offering breathability and versatility. Named after the rugged peak on which it was tested, the Nebo can be worn year-round as a layering piece with optimal ventilation, preventing moisture from building up inside the jacket. […]

Fleet Feet reported it would launch its largest brand campaign next month, #ReasonsWeRun, highlighting consumers who have taken up running for the first time and its positive effects on their lives. “Fleet Feet believes that running has the power to change lives. At the same time, we know how intimidating it can be to take the […]

Pearl Izumi announced its 2023 athlete roster of six returning riders and two new additions— Whitney and Zack Allison—while welcoming back Alexey Vermeulen, Hannah Shell, Jake Magee, Brooke Goudy, Mark Mathews, and Marley Blonsky.   “We’re extremely proud of our group of athletes this year and excited to share their accomplishments in the year ahead,” said […]

La Sportiva released its footwear line for fall 2023. The new collection is designed for runners, climbers, mountaineers, and skiers, representing an evolution of winter gear, with advanced technologies. “High altitude mountaineering is one of the most perilous activities that an athlete can embark on,” said Jonathan Lantz, president, La Sportiva North America. “The combination […]

La Sportiva, the maker of mountain gear, announced its exclusive new apparel capsule, Alpinetech. Available in North America for fall 2023, the collection was developed in collaboration with Richi Bolt, a mountain guide with 20 years of experience in the field.  “With Alpinetech, our global team collaborated with Swiss colleague Richi Bolt to craft a […]