The International OEKO-TEX Association set its standard for total lead content in all four classes of product it certifies at 90 ppm, or dramatically lower than the 330 ppm limit that takes effect in April in the United States under the Consumer Product S
Author: Charlie Lunan
Jackson Kayak Launches iPhone App, Facebook and Twtitter Pages
Jackson Kayak launched a free iPhone application featuring a chat room where fans can chat with each other and Jackson Kayak team members. The app is just the latest addition to the company's growing social media offerings, which now include official
Revo Hires Backbone Media
Performance eyewear brand, Revo, has hired Backbone Media to assist with its public relations efforts. Backbone will support Revo’s media communications, facilitate product placement and will also integrate with the brand’s content and social
Garmin Unveils GPS iPhone Apps at CES
Garmin International Inc. unveiled a $39 turn-by-turn navigation app for the iPhone, in a move that acknowledges the massive shift to smartphones from standalone GPS devices, which had been a big driver of electronics sales for sporting goods dealers..
Black Diamond Equipment Backs Subaru Freeskiing World Tour
Black Diamond Equipment joined a growing list of sponsors supporting the Subaru Freeskiing World Tour in 2011, which is the largest and longest running competitive big mountain freeskiing tour in the history of the sport. This year the tour will feature a
Gramicci Sponsors College Bouldering Team
Gramicci said it was sponsoring a climbing team at Weber State in Utah as part of a new initiative that will include climbing sponsorships, events and new marketing incentives designed to reinforce the brand's historic ties with the climbing communit
NEMO Equipment Hires Graphic Artist
NEMO Equipment, Inc. has added its fourth employee in 12 months with the addition of graphic designer Bridget Alexander, who will be collaborating with NEMO’s art director on collateral design, product packaging, ad campaigns, and product styling…
Trips for Kids Hires Executive Director for North America
Trips for Kids (TFK) hired Eric Goldman as its new executive director for North America…
Mountainsmith Promotes Getzel to Director of Sales and Marketing
Jay Getzel has been promoted to the new position of director of sales and marketing for Mountainsmith, where he will now lead the company’s U.S. and international global growth and expansion efforts in addition to day-to-day management of sales and
Leki USA to Hand Off Canadian Business to Montreal Rep
LEKI USA will officially turn over management of the company’s Canadian business to independent distributor AMH Sports, Inc. of Montreal beginning Jan. 1, 2011. AMH Sports, led by long-standing LEKI sales rep Michel Hébert, will handle all aspects o
D.A. Davidson Increases Price Targets on Active Lifestyle Stocks
D.A. Davidson & Co. increased price targets for half the 14 stocks in its Active Lifestyle Index citing strong execution and a resurgence in consumer spending…
Exxel Outdoors to Expand Alabama Sleeping Bag Plant
Exxel Outdoors said it will increase production and hiring at its 250,000-square-foot facility in Alabama thanks to Sen. Jeff Session's (R-AL) blocking renewal of the Generalized System of Preferences. Exxel has been fighting to remove what it calls
Crocs Pays $230,000 to Settle EPA Cases
Crocs, Inc. has agreed to remove language on product packaging and pay $230,000 to resolve cases involving unsubstantiated antimicrobial claims for several types of its shoes, according to the Environmental Protection Agency.
Eagles Nest Outfitters Buys Building in Downtown Asheville
Eagles Nest Outfitters (ENO) has purchased a new building in dowtnown Asheville to house its general office and shipping facility just in time for its 10th anniversary…
Groupon Raises $500 Million
Groupon, the group shopping service that just spurned a $6 billion offer from Google, raised $500 million in a stock offering, including approximately $334 million that will be used to reimburse the company for buying stock of its founder Andrew Mason and