DuPont Microcircuit Materials (DuPont) has introduced a suite of stretchable electronic ink materials that provide an elegant, manufacturing-ready alternative to many traditional methods of embedding electronics in clothing…
Author: Charlie Lunan
Misfit Wearables Raises $40 Million in Series C Round
Misfit Wearables has raised an additional $40 million in a Series C funding round led by GGV Capital with participation from investors in China, where the company's Shine and other fitness tracking devices have taken off, according to several media r
Luxottica and Intel Partner to Develop Smart Eyewear
Luxottica Group S.p.A unveiled a multi-year R&D collaboration with Intel to incorporate smart technology into its premium, luxury and sports eyewear, which includes Oakley and Ray-Ban sunglasses…
Prana Names Dietschi-Cooper as VP of Sales
Prana appointed Sasha Dietschi-Cooper as vice president of sales, effective January 5, 2015…
Scott Kaier Joins SMAK Strategies
Former American Rec Products PR specialist Scott Kaier has joined SMAK Strategies, a boutique public relations and marketing agency based in Boulder, CO, where he will handle…
Campagnolo Renews Sponsorship of North American Handmade Bicycle Show
Campagnolo has renewed its sponsorship of the North American Handmade Bicycle Show (NAHBS) in 2015…
Big Rock Sports Survey Reveals Heavy Social Media Use by Outdoor Retailers
Big Rock Sports LLC released survey results indicating outdoor specialty retailers are much more inclined to decorate their stores and use Facebook and Twitter to promote holiday events, than they are to stock gift-type merchandise for the holidays…
Granite Gear Sponsors PCT Film ‘Only the Essential’
Granite Gear is sponsoring a Pacific Crest Trail film, 'Only the Essential,' which portrays the journey of two thru-hikers moving from Mexico to Canada and their experience of connecting to nature and the subtler wisdom of the wild…
Outdoor Specialty Retailers Hit November Numbers Before Black Friday
While warmer temperatures slowed sales of cold-weather gear over the Thanksgiving holiday weekend, many outdoor specialty retailers said that did not keep them from crushing their November sales goals. Retailers contacted in Charlotte, NC; New Orleans and
Small Business Saturday Participation Up, Average Spending Down
More consumers “shopped small” on Saturday, but spent less money on average than a year ago, according to the results from the Small Business Saturday Consumer Insights Survey, released today by the National Federation of Independent Business (NFIB) and A
K2 Schedules Second International Women’s Ski Day for Dec. 13
K2 Skis and the K2 Ski Alliance, an organization that helps unite female skiers, have set Saturday, Dec. 13 as the date for their second annual International Women’s Ski Day…
RECALL: 150 Felt Cyclocross Bikes
Felt Bicycles is recalling about 150 Model year 2015 Cyclocross bicycles because their frames can break and cause the rider to lose control and suffer injuries…
Luna Switching to All Gluten-Free Recipe
Luna has begun a transition to an entirely gluten-free product line after a two year quest to find gluten-free recipes that still meet its taste and nutrition standards…
Brands Poised to Capitalize on Hollywood Rendition of ‘Wild’
The Pacific Crest Trail Association (PCTA) has partnered with five outdoor brands to capitalize on the Dec. 5 release of the Hollywood film version of Cheryl Strayed's best-selling book of the same title. In the movie, Strayed is portrayed by Academy
Pentland Group Reassigns Top Executives
Pentland Group plc promoted its COO Andy Long to succeed Andy Rubin as CEO effective Jan. 1, when Rubin will take on the newly created role of chairman at Pentland Brands, which owns Berghaus, Speedo and several other brands…
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