
Nike Sets Date To Beat The Two-Hour Marathon Record
Nike will target the first weekend of May for its attempt to break the two-hour marathon barrier. The race will take place in the Autodromo Nazionale Monza complex outside of Monza, Italy.

SFIA Topline Report Shows Conflicting Sport Participation Trends
In many activities, casual participation rates are rising faster than core rates, suggesting Americans may be sampling more sports while reducing single-minded devotion to any one activity.

Arc’teryx Adds Michelle Parker To Athlete Roster
Parker has filmed with the likes of Warren Miller and Matchstick Productions and is sponsored by other brands including Red Bull, Black Crows, Anon, Squaw Valley and Arcade.

Rabbit Joins Clean Sport Collective
In addition to providing support for the Collective’s initiatives, Rabbit will require that all athletes associated with the company take the Clean Sport pledge.
Adidas Skateboarding Sets 2017 Global Skate Copa Court Tour
Appropriating courts in 12 key cities around the globe, Adidas Skateboarding will highlight local communities and skate shops through creativity and friendly competition.
Bearpaw Expanding Into Western Europe
New partners from various companies are being put into place to service markets of Western Europe for the Fall 2017 season.

Piper Jaffray Teen Survey: Adidas And Patagonia Gaining Traction
According to Piper Jaffray’s Taking Stock With Teens Spring 2017 report, brands losing share/relevance with teens in the active space included Under Armour and The North Face while Adidas and Patagonia gained ground.

Billabong Appoints New Head For RVCA
Kevin Meehan was most recently president of the Americas for Volcom.
Vans Appoints GM Of North America
Vans has appointed Mitchell Whitaker, previously Vans’ VP, managing director of Asia Pacific, as its GM of North America.

Lululemon Appoints Co-Chairman
Glenn Murphy is founder of FIS Holdings and previously served as CEO of Shoppers Drug Mart Corp.
Asics Onitsuka Tiger Opens Manhattan Pop-Up
The 1,290-square foot pop-up gallery offers consumers and visitors alike a unique experience that showcases the Onitsuka Tiger brand and the support of complimenting Japanese artists.
NSSF: Firearms Up 168 percent Since 2008
The total economic impact of the firearms and ammunition industry in the U.S. increased from $19.1 billion in 2008 to $51.3 billion in 2016, a 168 percent increase, while the total number of full-time equivalent jobs rose from approximately 166,000 to more than 300,000, an 81 percent increase, according to NSSF.
Stage Stores Closes On Acquisition Of Selected Gordmans Assets
Michael Glazer, president and chief executive officer of Stage, commented, “Gordmans is well-positioned in Midwestern markets with a strong brand, a loyal customer base, and a significant opportunity to benefit from growth in the off-price segment.”

Omega Sports Finds Buyer
The privately held sporting goods retailer with 14 retail locations in NC has been acquired by Craig and Kristin Carlock of Greensboro, NC.

Adidas Swim Signs Marco Koch
Adidas signed Marco Koch, current world number one swimmer and world record holder, as one of its ambassadors.