Event date moved to avoid extreme weather on Mosquito Pass.
Agency: Verde Brand Communications
At Verde Brand Communications we believe the world is better seen from the saddle of a bike, from five miles into a trail run, from the top of a backcountry bowl the night after it’s snowed 12-plus, from the nose of a surfboard at glass off, or halfway up the crux pitch of an alpine climb.
Tailwind Nutrition Athlete Harvey Lewis Sets World Record at Big Dog Backyard Ultra
Lewis ran for four and a half days, competing 108 total laps, equating to 450 miles of running.

Vimazi Hits the Trails with First Ever Pace-tuned Trail Running Shoes
Continues mission to provide runners with footwear engineered for their specific pace.
Scarpa to open curated winter brand shop in partnership with Boulder bike-retailer Full Cycle
Looks to cross-pollinate cyclists and other types of endurance winter sports.
Krimson Klover Releases Winter and Outerwear 2023 Apparel Collection
Stay warm and cozy all winter long with fun and fashionable, coats, vests, sweaters and base layers

Astronaut Foods introduces new flavors to its freeze-dried ice cream lineup
Four new products are ‘go’ for launch this Fall

TransRockies Launches New Gravel Stage Race In British Columbia
With 20 years of stage race experience, TransRockies goes ‘all in’ on gravel for 2021
Outdoor Research Adds Sespe Group As Sales Agency In SW Territory
Chris Morrisette and his team will represent the OR brand in California, Arizona, Nevada, and Hawaii.
ORCA Coolers Expands Offerings For Fall 2020 With Vino Tumbler And Soft-Sided Coolers
New wine tumblers and soft-sided coolers are customizable and designed for adventure.

Balega Launches New Reflective Enduro Sock For Fall 2020
Balega International offers runners visibility at dawn or dusk with the introduction of the new Reflective Enduro sock. With fall quickly approaching and daylight becoming more scarce, many runners run at night or early in the morning when it is important to wear reflective running gear. The new Reflective Enduro running sock is specifically designed to provide higher visibility in dark conditions. The Reflective Enduro socks will be available online and at specialty retail stores beginning September 1.

Diamondback Expands Haanjo Gravel Bike Collection
With eight new carbon and alloy models for every level of rider
SBT GRVL Raises $30K For Advocacy Partners Through SBT VRTL Ride Experience
Steamboat Springs, CO, August 26, 2020 – SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, raised $30,000 dollars for its advocacy partners through its global virtual ride, SBT VRTL . This free community ride experience was held on Sunday, August 16. Leading up to SBT VRTL the SBT GRVL team enlisted a […]
Taxa Outdoors Introduces New Models For 2021
Taxa Outdoors expands its collection with updates and renovations to its Mantis and Cricket habitats for 2021. With the considerable lifestyle changes many have experienced in 2020, the Taxa design team worked to pivot its design to accommodate the new needs of consumers. Taxa has always prioritized flexibility and minimal spaces, and how the consumer can maximize the adaptability of the habitats — the updates to the 2021 Mantis and Cricket reflect that more than ever before. In addition, Taxa is debuting 360-degree virtual tours of the new models on taxaoutdoors.com to offer an inside look at the key new interior and exterior features and updates.

Royal Robbins Launches Hemp Sock Collection; Debuts New Website
San Francisco, CA, August 17, 2020 — Royal Robbins launches into a new product category with the release of its Hemp Sock collection, rolling out today on the newly designed Royal Robbins website. With improved functionality and navigation, the new website offers a refreshed, more seamless shopping experience for Royal Robbins customers across the U.S. […]
Outdoor Research Earns FDA EUA Authorization For Its U.S.-Made Surgical Mask
Seattle-based company one of only four companies to achieve FDA authorization for U.S.-made surgical masks since pandemic began.