New packs offer a wide array of options for every adventure
Agency: JAM Collective
About Eastern Sierra Conservation Corps (ESCC)
Eastern Sierra Conservation Corps is a developmental leadership organization committed to building a stronger, more inclusive outdoor community. Since 2016, ESCC has been at the forefront of revolutionizing the field of trail work, pioneering inclusivity and community-building initiatives while undertaking vital conservation projects across California’s wild spaces. ESCC actively recruits and empowers leaders from historically marginalized communities, striving to create a more equitable and sustainable future for all.
Dometic Launches Front Runner Toyota Sequoia Roof Rack Kits and Accessories
Los Angeles, Calif. – Nov. 30 2023 – Front Runner Dometic is known for its leading innovation and off-road tough overlanding and camping equipment. Dometic is proud to announce the release of the following three all-new Toyota Sequoia Roof Rack Kits: Slimline II, Slimsport and the Lightbar Ready Slimsport. Front Runner Dometic’s proven roof rack […]
Exped USA Adds World-Renowned Climber Beth Rodden to Ambassador Roster
Tacoma, Wash. – November 6, 2023 Exped USA, a subsidiary of Exped AG, located in Zurich, Switzerland, announced today the addition of climber Beth Rodden to its team of professional athletes and ambassadors. Rodden is best known for her ascents of difficult single-pitch climbing routes and numerous first female ascents around the world. “Beth’s […]
Mystery Ranch and Carryology Team Up to Launch The Unicorn 2.0
The two-fold launch includes two versions of the Unicorn 2.0
Snow Peak USA Launches Global Loyalty Program
The brand seeks to grow a thriving retail ecosystem, while driving customer engagement and satisfaction.
Glerups Celebrates 30 Years of Craftsmanship
Glerups celebrates 30th anniversary with Project Zero Waste Initiative
Prana Launches Responsible Packaging Movement To Inspire And Create Industry-Wide Change
Carlsbad, CA – August 13, 2020 – prAna, creator of the Clothing for Positive Change and a leader in sustainable, outdoor fashion, announced today the Responsible Packaging Movement (RPM), a program to inspire and create industry-wide change. Since 2010, prAna has taken a grassroots approach to reduce plastic and excess waste in its packaging. Now, […]
Prana Reaches Sustainability Milestone For Spring 2021 With 100 Percent Fair Trade Certified Factory Swimwear Collection
Carlsbad, CA, August 4, 2020 – prAna, creator of Clothing for Positive Change and a leader in sustainable, outdoor fashion, is proud to announce its stay-put, performance swim collection is both sustainable and 100-percent Fair Trade Certified Factory for Spring 2021. prAna’s partnership with Fair Trade goes back a decade. In 2011, prAna was the […]
Rescheduled: JAM Sessions To Feature A Discussion On Representation In The Outdoor Industry With Black-Owned Retailer Slim Pickins Outfitters
San Francisco, CA, July 30, 2020 – JAM Collective, an accomplished boutique agency specializing public relations, social media, communications and strategic partnerships announced its upcoming Instagram Live installment of JAM Sessions. Due to technical difficulties, this Session has been rescheduled to next week when JAM Sessions will present: An Outdoor Original: the Black-Owned Gear Shop; […]
Prana Introduces ReZion, Its Most Advanced, Sustainable Adventure Fabric For Spring 2021
Carlsbad, CA – July 27, 2020 – prAna, creator of the Clothing for Positive Change and leader in sustainable, outdoor fashion, is pleased to introduce ReZion, its most advanced, sustainable fabric to date. Two years in the making, the Spring 2021 ReZion collection represents an evolution of the brand’s bestselling Stretch Zion. The all new […]
JAM Sessions To Feature A Discussion On Representation In The Outdoor Industry With Black-Owned Retailer Slim Pickins Outfitters
San Francisco, CA, July 22, 2020 – JAM Collective, an accomplished boutique agency specializing public relations, social media, communications and strategic partnerships announced its upcoming Instagram Live installment of JAM Sessions. This week, JAM Sessions presents: An Outdoor Original: the Black-Owned Gear Shop; a conversation with Jahmicah Dawes, owner of Slim Pickins Outfitters in […]
Osprey Announces New Styles And Full Series Update To Multi-Sport Talon/Tempest Series for Spring 2021
New Talon/Tempest features injection-molded, ridged-foam AirScape backpanel and more durable, sustainable fabrics
Osprey Announces Expansion And Redesign Of Best-Selling Aether/Ariel Featuring Innovative Backpanel And Custom Fit System
New Aether/Ariel features innovative backpanel design, all-new, customized fit system, sustainable fabrics and construction
Osprey Debuts Latest Advancement In Backpanel Innovation With The All-New Airscape For Spring 2021
Cortez, CO, July 13, 2020 – Osprey, the leader in creating top-quality, high-performance, innovative carry solutions, is launching their most advanced backpanel design to date. The rethinking of Osprey’s signature Airscape backpanel has been a long-term innovation project coming out of the brand’s Alpha Lab, an advanced concepts team lead by Osprey Co-Founder and Director […]
Luno Partners With JAM Collective
Santa Barbara, CA, July 6, 2020 – Luno, creators of gear for a comfortable and convenient life on the road, has named JAM Collective as its public relations agency of record. JAM Collective is an accomplished boutique agency specializing in public relations, social media, communications and strategic partnerships. Luno’s products transform vehicles into a mobile […]