Exceed Company Ltd., owner of China's Xidelong athletic brand, is negotiating with its Chairman and CE0 Shuipan Lin to extend the deadline for him to close on his proposed acquisition of the company following news that he had secured new financing Se
Year: 2014
Valencell Opens Lab to Help Licensees Test Biometric Apparel
Valencell has opened a state-of-the art sports performance lab where licensees can develop and validate biometric wearable products using its patented sensor technology…
Rawlings Heart of Gold Award Celebrates Greatness Off the Diamond
Postseason awards typically honor achievements on the field, but in 2011, Rawlings Sporting Goods Company, Inc., a subsidiary of Jarden Corporation, established the Rawlings Heart of Gold Award to honor the altruistic, off-the-field efforts of the game�
Point6 Partners with Soles4Souls
Point6, makers of premium merino wool socks, has partnered with Soles4Souls, a global non-profit that collects donated footwear and distributes them to people in need around the world…
Fleet Feet Opening in Oak Park, IL
Fleet Feet will expand into a former Competitive Foot space in Oak Park, IL. The store will be operated by Fleet Feet Chicago, run by Dave Zimmer and his wife, Lisa.

Shock Doctor Partners with Kevin Love
Shock Doctor signed professional basketball star Kevin Love in a focused venture to reduce the frequency and severity of facial injuries by increasing adoption of mouthguards among basketball players at every level of competition. Love will wear Shock Doc
STX Sponsors Two Elite British Field Hockey Clubs
Baltimore-based STX, LLC, the maker of lacrosse, field hockey and golf equipment, announced the sponsorship of two English Premier League field hockey clubs, Wimbledon Hockey Club and East Grinstead Hockey Club…
Dragon Alliance Appoints California Rep
Dragon Alliance, the maker of sunglasses and snow goggles, hired Noi Kaulukukui as a sales representative covering Northern California…
Powder Mountain Hires Head of Sports Marketing
After 25 years as a professional BMX rider, nine X Games, and making history by landing the first-ever 720 on dirt, Tim “Fuzzy” Hall has joined the Powder Mountain team as the director of sports marketing…

Prana Celebrates National Yoga Month By Offering Yoga Classes
September is National Yoga Month and to celebrate Prana is offering yoga classes at its stores in Boulder, Portland, Denver, San Francisco, and Minneapolis, free of charge…
Simms and PrimaLoft Expand Partnership
PrimaLoft, Inc. and Simms, manufacturer of waders, outerwear and technical fishing apparel and accessories, have expanded their partnership for Fall 2014…
Shoe Carnival to Throw September Shoe Parties
Shoe Carnival will host a VIP footwear fashion party to introduce customers to new brands and styles for fall at participating Shoe Carnival locations. The Shoe Party will take place on Sunday, Sept. 28…
Sam Edelman Expands to West Coast
Sam Edelman, which is owned by Brown Shoe Co. is setting up shop in a 3,500 square foot space at 342 North Beverly Drive in Beverly Hills…
Cole Haan Partners with Ballerinas
Cole Haan announced its multiyear partnership with three ballerinas of New York City Ballet…
El Naturalista Opens its First Brand Store in Paris
El Naturalista has landed in Paris in an exclusive standalone store at No. 129 rue Faubourg Saint Antoine. Centrally located in the Bastille district, the store opening takes place…