SGB Update Sportsmans
Ocean/Necky Kayak Support Breast Cancer Awareness Month
Ocean Kayak and Necky Kayaks will both donate one percent of gross sales from their women’s specific kayaks to the Breast Cancer Fund for research and prevention of this deadly disease during October as part of Breast Cancer Awareness Month…
Heelys’ New CEO Elected to Board
Heelys Inc. said it has elected current CEO and President Thomas Hansen to its board of directors, according to a filing with the Securities & Exchange Commission…
Timberland Partners with Fugee’s Wyclef Jean
The Timberland Co. has partnered with Wyclef Jean, musician and reputed social activist, to launch a multi-tier global marketing initiative in line with its ongoing social activism program, Earthkeepers…
Nike Extends Nike+ Technology to Soccer
Nike, Inc. unveiled what it described as “a unique digital coaching experience” called Nike Soccer+, launched alongside the new CTR360 Maestri boot.A unique user-code that comes with every pair of the boots allows access to exclusive training content from
Modell’s Revises Logo in Rebranding Effort, Opening New Prototype in Pelham, NY
Modell's Sporting Goods is revising its logo as part of a new rebranding effort It also is opening up a new prototype store in Pelham, N.Y. as part of its “Rebirth” initiative…
Interbike’s Overall Attendance Down Slightly, Store Attendees Up
According to preliminary figures, total attendance at the just-concluded Interbike trade show reached more than 22,500, slightly down due to fewer exhibitor personnel. But the number of unique stores represented increased to more than 4,000 and the number
The North Face Speaks Out on EPA “Pesticide” Charges
The North Face faced a media firestorm last week after the U.S. Environmental Protection Agency reported that more than 70 styles of shoes advertised as bacteria-killing by the outdoor giant had not been registered with the agency. TNF said it had immedia
Forzani Group Back-to-School Comps Essentially Flat
The Forzani Group Ltd. reported that consolidated same-store store sales for the back-to-school period inched up 0.1% for the seven-week period ended Sept. 20 compared to the comparable period last year. Broken out, consolidated same-store sales for the f
JJB Posts H1 Loss Amidst Investigation
JJB Sports Plc reported its first half loss widened due to inventory issues, and any concerns the company may have had were compounded by an investigation by the U.K.’s Serious Fraud Office (SFO) and the Office of Fair Trading to uncover possible wr
ASICS America to Open First U.S. Store; Expands into Golf and Lacrosse
ASICS plans to open its first store in the U.S. this fall. At an event last week showcasing its Spring 2010 collections in New York City, ASICS officials also revealed plans to enter the golf and lacrosse categories in the U.S. for the first time…
Kohl’s Plans California Onslaught
Kohl's will open 35 new stores in former Mervyns locations on Sept. 30, including 30 in California. The department store chain currently only has 91 stores in the state, and many of them are in outlying suburbs…
Adidas Endorses European Rugby Cup
Adidas became the official matchball and referee kit supplier to the European Rugby Cup (ERC). Under the sponsorship deal with the ERC, adidas will provide the official match ball for both the Heineken Cup and newly titled Amlin Challenge Cup…
Implus Footcare Relocates Headquarters
Implus Footcare LLC's new 262,000 square feet headquarters and distribution center in Durham, NC, has been completed. The new building will centralize distribution of all Implus' brands and provide more space for its staff, according to the Tria
Everlast Partners With 24 Hour Fitness
Everlast Worldwide has launched a national marketing tie-in with 24 Hour Fitness gyms called the Everlast Shadowbox Workout..
Everlast Partners With 24 Hour Fitness
Everlast Worldwide has launched a national marketing tie-in with 24 Hour Fitness gyms around the country called the Everlast Shadowbox Workout..