SGB Update Sportsmans
Srixon Signs K.J. Choi
Srixon announced that K.J. Choi has agreed to terms on a multi-year contract to join its professional tour staff. Considered one of Asia’s most successful golfers, Choi has won 21 tournaments worldwide…
New Balance Adds Mark Coogan to Marketing Team
New Balance announced that Mark Coogan will join the running sports marketing team at the brand’s corporate headquarters as a full time associate, effective Jan. 15. From his most recent position as head women’s cross country coach at Dartmout
Hi-Tec to Launch Children’s Footwear Storytelling Campaign
Hi-Tec Sports is launching a new storytelling campaign for 2014 that highlights its revolutionary Big-Fit System – a volume adjusting technology – which allows its kids’ shoes to grow with its wearers. Hi-Tec commissioned a Disney illustrator whose
Adidas Signs Jeremy Lin
Adidas announced a partnership with NBA point guard Jeremy Lin of the Houston Rockets. Lin joins the Adidas basketball roster which includes teammate and seven-time NBA All-Star Dwight Howard and a lineup of elite point-guards highlighted by Derrick Rose
110% Hires Barry Kahn to Launch Clinical Partnership Program
110%, which makes compression and sports recovery gear designed to work with ice inserts, hired Barry Kahn as clinical director for the company. In the position, Kahn will lead the development and launch of 110%’s Clinical Partnership Program, which
Billabong Appoints Women’s Global GM
Susan Branch, former SVP & global head of product for the Roxy and Quiksilver brands, has been named as Billabong‘s new global general manager for Billabong Women’s…
Vecchione to Spearhead North American Distribution for New Activewear Brand
Former Polartec President and CEO Andy Vecchione has resurfaced at the helm of the North American operations of Super.Natural — a Chinese-owned brand that specializes in mixing merino wool with performance fibers to create active wear for outdoor, fitness
DVS Footwear Secures Accessories Partner
Sequential Brands Group announced in conjunction with DVS Footwear International, plans for 2014 that include a new partnership with accessories giant Aquarius, Ltd…
Report: Lin to Leave Nike for Adidas
Jeremy Lin, the Houston Rockets guard, has reportedly left Nike for Adidas…
Crimson Trace Hires Hoppes
Marketing veteran John Hoppes joins Crimson Trace as product manager…
BOWTECH Acquires Crossbow Manufacturer Excalibur Crossbow Inc.
Partnership aligns leading archery brands and creates broad industry product and service offering…
Bricks-and-Mortar Traffic, Conversions and Sales Rose in December
Bricks-and-mortar traffic, conversions and sales grew substantially in December 2013 compared with a year earlier as promotions lured shoppers into stores the week before Christmas, according to an analysis by Euclid…
Minox USA New Distributor for Puma Knives
Minox USA, Inc. is now the exclusive distributor in the USA for all original Puma and Puma IP knives…
Hillsound Welcomes Malaviarachch
Hillsound, a producer of winter traction equipment and gaiters for urban and outdoor enthusiasts, announced the addition of running athlete Pat Malaviarachchi to its ambassador program…
Sensoria Inks Distribution Agreement with Vivobarefoot
Heapsylon, the creator of the Sensoria Fitness bio-tracking line of smart clothing, signed a non-exclusive worldwide distribution agreement with British shoe manufacturer Vivobarefoot for its Sensoria Fitness line of wearable technology socks…
