SGB Update Sportsmans
Fitbit Files for Initial Public Offering
Fitbit, the fitness tracker, has filed for an initial public offering of up to a $100 million. The company will trade on the NYSE under the ticker FIT…
Chaco’s ‘Fit for Adventure’ Brand Experience Tour Hits the Road Again
The Chaco Fit for Adventure Tour kicks off its second run at the Dominion Riverrock festival in Richmond, VA, May 15-17…
City Sports Celebrates Head Merchant’s SGB 40-Under-40 Recognition
City Sports recognized Lauren Blanda, its general merchandising manager, for being named one of the top young executives in the sporting goods and active lifestyle industry by SportsOneSource in its annual “SGB 40 Under 40 Awards.”…
Moots Promotes Boucher to President’s Role
Moots Cycles has named Butch Boucher, a 19-year veteran of the company, as its new President. Boucher will oversee all aspects of the company including strategic planning, product development, operations, finance, marketing and sales…
Under Armour CEO Kevin Plank to Keynote Austin Tech Summit
Under Armour CEO Kevin Plank will deliver a keynote address on May 28 at the Austin Technology Council (ATC)…
Patagonia Names New HR Chief
Patagonia has hired Dean Carter as Vice President for Human Resources and Shared Services…
Saxx Underwear Names New Marketing Director
Saxx Underwear Co. has hired Adam Greene as its Marketing Director, effective immediately…
Detroit Bikes Opens First Store
Detroit Bikes, which manufactures bikes in Motor City, will open its first retail location May 8 at 1216 Griswold in Detroit.
Mountain Khakis New Owners Say Brand Has Reached Inflection Point
The investment company that acquired Mountain Khakis last week sees no need to change the outdoor apparel brand’s growth priorities, according to an interview with one of its principals…
Eddie Bauer Appoints New Creative Director
Eddie Bauer appointed José Cabaço as vice president and brand creative director. Cabaço most recently held the position of global concept creative director of C.O.D.E. (Center of Design Excellency) at Nike Inc…
Turtle Fur Donates $10,000 to Nepal Earthquake Relief
Turtle Fur has made an initial donation of $10,000 to aid in relief efforts for those affected by the recent earthquakes in Nepal…
West Marine Q1 Benefits from Calendar Shift
West Marine Inc. slightly reduced its loss in the first quarter, to $10.3 million, or 42 cents a share, from $11.0 million, or 46 cents a year ago…
Koreans Open $60M Footwear Factory in Indonesia
Indonesian Industry Minister Saleh Husin inaugurated a $60 million shoe factory in West Java that will produce shoes for Nike, according to a media report…
Polartec Hires Darren Josey as North American Marketing Manager
Polartec named Darren Josey as North American Marketing Manager. Josey will be responsible for marketing the Polartec brand across all categories and business channels in North America including outdoor, fitness, fashion…
SUP Industry Endorses OR Summer Market and Surf Expo
The two-year-old StandUp Paddle Industry Association (SUPIA) has agreed to endorse the Outdoor Retailer Summer Market and Surf Expo exclusively, according to Emerald Expositions, which owns both trade shows…
