SGB Update Sports & Fitness

Adidas Extends Agreement with Indiana

Indiana University Athletics has extended its apparel agreement with Adidas for eight years through 2024. The agreement, signed by all parties, is worth $53.6 million and nearly doubles the annual commitment by Adidas to IU Athletics from $3.7 million to

QVC-Zulily Combo Could Offer Brands Potent Global Partner

QVC Group parent Liberty Interactive Corporation agreed August 17 to acquire Zulily Inc., a Seattle-based online retailer that reached $1 billion in annual sales in five years by using flash sales to help emerging brands tell their stories to busy moms –

Under Armour to Exhibit at PGA Shows

Under Armour has signed a multi-year participation agreement to exhibit at the annual PGA Merchandise Show in Orlando and the PGA Fashion & Demo Experience in Las Vegas through 2018…

Symmonds Challenges Team USA Apparel Rule

Top American 800-meter runner and Brooks Running athlete Nick Symmonds set off a firestorm by refusing to sign a U.S.A. Track & Field document that instructs Team USA athletes to pack only Team USA, Nike or non-branded apparel for next month's world

Stile Products Adds Carry Freedom Bike Trailers

Stile Products Inc. has added Carry Freedom bicycle trailers to its portfolio of urban cycling brands, which also includes Tern Bicycles, BioLogic, BioLogic accessories and LikeABike…

NSSRA Partnership with SportsOneSource Will be a Game Changer

Leadership at the National Ski and Snowboard Retailers Association's (NSSRA) say an exclusive partnership announced Aug. 4 with SportsOneSource, LLC to produce weekly snow sports sales data trend reporting is a game changer for the entire industry..

RECALL: 1,700 Breezer Downtown Bikes

Advanced Sports International (ASI) is recalling about 1,700 of its Breezer Downtown bicycle models because their pedal can separate from the spindle (axle) during use…

OIA Seeks Applicants for Future Leadership Academy

Outdoor Industry Association (OIA) will be accepting applications at the end of this month for its first Future Leadership Academy, which seeks to prepare and unite future leaders of the outdoor industry…