SGB Update Sports & Fitness
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Sharapova Suspension Overruled, Expect Her On Court In 2017
The Court of Arbitration for Sport overruled Sharapova’s suspension duration to 15 months – 9 months shorter than initially decreed by the ITF.
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Skechers Aims For $1.5 Million At Pier To Pier Friendship Walk
The Skechers Foundation set a $1.5 million fundraising goal for its eighth Skechers Pier to Pier Friendship Walk — an annual event to support children with special needs and education.
Foot Locker Foundation Seeks Standout Scholar Athletes
The Foot Locker Scholar Athletes Program awards $20,000 college scholarships to outstanding student athletes who demonstrate exceptional academic ability and strong leadership skills in sports, school and within their communities.
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Nike To Raffle 89 Self-Lacing ‘Mag’ Shoes
You have one week to get Nike’s self-lacing shoes…if you’re lucky.
Reebok Enlists Supermodel Gigi Hadid For Campaign
As part of the brand’s Be More Human campaign, Hadid and Reebok will challenge women to use physical fitness to drown out negativity through the #PerfectNever movement.
CKO Kickboxing Deploys Hykso Tech In Gyms
Hykso’s wearable sensors provide performance data for those participating in martial arts like boxing and kickboxing for fitness.
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Newell To Sell Winter Sports Brands
Newell Brands Inc. said it plans sell about 10 percent of the portfolio, including the Winter Sports businesses that are part of its Outdoor Solutions segment acquired from Jarden Group.
Microsoft To Phase Out Fitness Band
The latest version, The Band 2, has been removed from Microsoft’s online store after ending production.
Ritchey International Opens German Logistics Operation
The U.S. bicycle component company added a logistics operation in Singen, Germany to its Lugano, Switzerland international headquarters.
Uvex Sets Up Subsidiary In Massachusetts
The 90-year-old German eyewear and helmet brand has established its North American headquarters in Massachusetts.
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Vivobarefoot Unveils Off-Road Campaign
The collaborative effort with Iffley Road, a U.K.-based running wear brand, involves a new line of shoes designed in the mountains of Sweden, specifically for rough terrain.
SFIA’s Tom Cove To Speak At Innovation Summit
The Innovation Summit, to be held October 5, is a collaboration between SFIA, the Aspen Institute Sports & Society Program, American College of Sports Medicine (ACSM), the Global Obesity Prevention Center (GOPC) and Laureus Foundation USA.
Mizuno’s Bob Puccini To Retire
Mark O’Brien, the company’s current chief operating officer (COO), will become the next president of Mizuno USA at the end of the year.
Skullcandy Becomes Private Company
As a result of the closing of its merger with a Mill Road Capital affiliate, Skullcandy’s shares of common stock will no longer be publicly traded.
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Beyoncé Uses Instagram To Tease F/W Ivy Park Line
Beyoncé took to her Instagram account in the last week of September 2016 to tease the release of her 2016 Fall/Winter Ivy Park line of activewear.