SGB Update Sports & Fitness
Zoot Sports Announces Largest Athlete Roster To Date
Zoot Sports, the triathlon apparel brand, welcomed over 600 new athletes to Team Zoot.
Aquilo Sports Extends Sponsorship Of Lucy Charles
Aquilo Sports announced the continuation of its partnership with professional triathlete, Lucy Charles.
Nike Extends Partnership With Nigeria Football Federation
The Nigeria Football Federation (NFF) announced a long-term extension of its partnership with Nike which will run through 2026 FIFA World Cup.
Asics America Partners With Right To Play
Asics America Corporation is teaming up with Right To Play (RTP) this holiday season to help get kids moving, powered by the contributions of consumers at Asics stores across the country this Giving Tuesday.

Foot Locker Offers Upbeat Holiday View On Robust Q3
Foot Locker Inc. reported third-quarter earnings rose 9 percent before special items due to improved margins and a 2.9 percent gain in same-store sales. Earnings topped Wall Street’s average target by 3 cents. Dick Johnson, CEO, said the company is “well positioned to produce even stronger results in the all-important holiday selling season and the fourth quarter overall.”
UFC Announces Major Expansion In China
UFC, the Mixed Martial Arts (MMA) organization, on Tuesday announced plans to open the world’s largest, state-of-the-art MMA training and development facility in Shanghai, China, in 2019. This announcement comes as UFC brings its first-ever event to Beijing this week.
Dallas Mavericks And Lympo Launch Blockchain Fitness App
Mark Cuban, owner of the Dallas Mavericks, together with Antanas Guoga, co-founder of Lympo, announced the official launch of Lympo, the nation’s first blockchain fitness app, and the first of its kind that rewards users with crypto tokens holding real monetary value that can be exchanged for premium products within its own in-app Lympo Shop.

Former Louisville Recruit Brian Bowen Sues Adidas
A law firm filed a federal suit on behalf of Brian Bowen, former Louisville and South Carolina basketball recruit, against Adidas, alleging “violations of the Racketeer Influenced and Corrupt Organizations (RICO) Act.”

Nike Inc. Appoints John Rogers To Board
Nike Inc. announced John W. Rogers, Jr. has been appointed to the company’s board of directors. Rogers, 60, is founder, chairman, CEO and chief investment officer of Ariel Investments LLC.
OBIT: James Laux, Laux Sporting Goods
James Laux, the former president of Laux Sporting Goods with two stores in Western New York, has passed away at the age of 90, according to The Buffalo News.
Bicycle Product Suppliers Association, PeopleForBikes Seek Input On Tariffs
The Bicycle Product Suppliers Association and PeopleForBikes plan to file an application for a tariff exclusion for electric bicycles, and possibly electric bicycle motors, but the United States Trade Representative mandates that their exclusion applications be supported by data collected from members.

Former SFIA Start-Up Challenge Finalist Asensei Raises $2 Million
Asensei Inc., a finalist in the Sports & Fitness Industry Association’s 2017 Start-Up Challenge, has announced the raise of $2 million in investment led by KB Partners, a Chicago-based early stage venture firm focused on the intersection of sports and technology, and Mooring Hitch.
Peloton To Expand NYC Footprint
Peloton, the in-home cycling and running studio specialist, announced that it will relocate its corporate headquarters to a 312,000-square-foot, state-of-the-art office space at Hudson Commons in New York City.

RYU Opens Flagship NYC Store
RYU Apparel is opening a store in Brooklyn’s Williamsburg section. The Vancouver-based fitness apparel firm has one other U.S. store in Venice, CA and will soon open another in Newport Beach, CA.
Hanesbrands Signs Lease For North Carolina Distribution Center
Hanesbrands, the parent of Champion and Gear For Sports, signed a lease at a distribution center in High Point, NC to support its Champion brand, according to the Triad Business Journal.