SGB Update Sports & Fitness
Drew Brees Joins Franchisee Franworth As Newest Partner
Franworth, the franchisee, said New Orleans Saints quarterback and multi-unit franchisee Drew Brees has joined the company as a partner and a member of its executive board. Brees will contribute to accelerating the growth of the company’s portfolio of franchise brands — including Title Boxing Club, The Lash Lounge, and CityRow.
St. Cloud Capital Invests In n Orangetheory Fitness Franchisee
St. Cloud Capital announced an investment in Little Rock, AR-based AR HIIT, LLC, an Orangetheory Fitness franchisee.
Fitbit Collaborates With Singapore’s Health Promotion Board
Fitbit announced that it will be collaborating with Singapore’s Health Promotion Board (HPB) on a healthy population project in support of Singapore’s Smart Nation initiative.
Gymguyz Recruits Appoints Chief Growth Officer
Gymguyz LLC, the in-home mobile personal training and fitness franchise concept, hired business development veteran Ed Ruane as its new chief growth officer.
NSGA Appoints Comptroller
The National Sporting Goods Association (NSGA) announced the hiring of Jennifer Shaffer as comptroller. Chief Financial Officer Dan Wiersma retired from NSGA on August 1.
Soccerloco Becomes Official Supplier To 619Futsal
The 619Futsal organization, including the 619Futsal Academy, announced that Soccerloco, a leading soccer retailer in the western region, will become the official apparel and equipment supplier to the club for the next three years.
STX Adds Women’s Lacrosse Athletes As Ambassadors
STX revealed its new roster of women’s lacrosse athletes who will represent the brand, support product development and work in partnership with the brand to continue growing the women’s sport worldwide Among the new elite players on the roster are Dempsey Arsenault, Kenzie Kent and Lindsey Ronbeck.
Nike Secures Licensing Agreement For NYC Logos
Nike has been granted a two-year licensing agreement allowing the company to use iconic New York City’s logos on its merchandise.
New Wave Group Sees Double-Digit Gains In Q2
New Wave Group AB, the Sweedish-based owner of Ahead, Auclair, Craft and Cutter & Buck, reported sales rose 11 percent in the second quarter and gained 6 percent on a currency-neutral basis. New Wave’s Sports & Leisure segment sales in the quarter grew 17.5 percent.
Joseph Pepe, Sr. And Matthew Pepe Invest In Icryo Cryotherapy
Icryo Cryotherapy, a leading cryotherapy franchise in the U.S., announced that Joseph Pepe, Sr. and Matthew Pepe will be joining the company as equity partners. Joseph Pepe, Sr. is well known for being the one of the first Planet Fitness franchise owners.
Flywheel To Close 11 Studios
Flywheel Sports, the spin chain, is closing 11 of its 42 locations. The closings were reported in an e-mail to membership holders.
Stephen Curry Partners With Howard University To Launch First Division I Golf Program
Six-time NBA All-Star and Eat. Learn. Play. Foundation co-founder, Stephen Curry, announced his commitment to Howard University, with a pledge to support the establishment of the university’s first NCAA Division 1 golf program for the next six years.
Freemotion Promotes Two Key Members
Freemotion, the commercial division of Icon Health & Fitness, promoted former vice president of sales, Americas, Chris McGill, to vice president of global sales and previous national account manager, Marcy Spaulding, to director of sales for North America.
Former Adidas Exec Lawrence Norman Joins FanWide As Advisor
FanWide, a startup dedicated to building sports fans communities, added former Adidas VP and general manager, Lawrence Norman, as an advisor to help with business development and team strategy.
PlayMakar Teams Up With NFL Dallas Cowboys’ Kavon Frazier
PlayMakar Inc., the sports recovery and muscle stimulator products company, has announced the addition of NFL free safety, Kavon Frazier, to their roster of sponsored athletes.
