SGB Update Sports & Fitness
HanesBrands Partners With How2Recycle
Hanes has partnered with How2Recycle, a standardized labeling system that will help the company clearly communicate packaging recycling instructions on the nearly 500 million packages of product it sells in the United States and Canada.
The Best Running Stores Event Announces 2020 Date and Location
The Best Running Stores, which is organized by Diversified Communications, producers of The Running Event and Running Insight, announced that next year’s event will be held in Stone Mountain, GA at the Atlanta Evergreen Marriott from May 17-19, 2020.
SportsEngine Announces Leadership Transition
SportsEngine Inc., an NBC Sports Group company, and the leading provider of sport relationship management software, announced that Brian Bell has been promoted from president to CEO.
2019 IHRSA Women’s Leadership Summit Lineup Announced
IHRSA, the International Health, Racquet & Sportsclub Association, announced the lineup for the IHRSA Women’s Leadership Summit, hosted by Athletic Business, on November 14, 2019, in Orlando, FL. Speakers include Debbie Peterson, Michele Melkerson-Granryd, Lynne Brick, Carol Nalevanko and Greta Wagner.
Levelwear Appoints National Sales Manager – Golf & Corporate Sales
Canadian apparel brand Levelwear announced that 40-year industry veteran Bob Else has accepted their vacant position of national sales manager – Golf and Corporate Sales.
NSGA Sporting Goods Retail Reports Now Available To Members
The National Sporting Goods Association (NSGA) has produced reports for its members that analyze sporting goods retail businesses and examine ways to improve the sporting goods retail experience.
FIFA Study Hails Best-Ever Women’s World Cup In France
FIFA’s Technical Study Group (TSG) presented its report on the FIFA Women’s World Cup France 2019 in Milan on Sunday during the first-ever FIFA Football Conference aimed at analyzing the women’s showpiece.

HHS Releases First Federal Strategy To Increase Youth Sports Participation
The U.S. Department of Health and Human Services released the National Youth Sports Strategy, the first federal roadmap that outlines steps that the Nation can take to ensure that all youth have the opportunity, motivation, and access to play sports – regardless of their race, ethnicity, sex, ability or ZIP code.
Report: Fitbit Exploring Sale
Fitbit is in discussions with Qatalyst Partners, an investment bank, an investment bank, exploring the possibility of a sale, according to Reuters.
Gymshark Opens North American Headquarters In Denver
Gymshark, the U.K.-based fitness apparel start-up, has set up North American headquarters in downtown Denver, according to the Denver Business Journal.

Asics Partners With The Mouratoglou Academy
Asics has announced it will become the official tennis footwear and apparel partner of the prestigious Mouratoglou Academy, as part of a multi-year deal.
Bauer Hockey Signs Andrew ‘Nasher’ Telfer
Bauer Hockey announced a new partnership with hockey influencer and gaming star Andrew ‘Nasher’ Telfer.
New Balance Offers Employees Tuition-Free Path To College Degree
New Balance Athletics, Inc. announced an agreement with Purdue University Global that provides a new tuition benefit program for its associates in the U.S.
Nike Expands Partnership With China High School Basketball League
Nike is partnering with the China School Sports Federation [CSSF] to expand the China High School Basketball League [CHBL], increasing the league’s intranational reach, investing in league marketing strategies and providing playing apparel beginning in the 2019-20 season.

Fanatics Appoints Nike Exec As CFO
Fanatics appointed Michener (Mich) Chandlee as chief financial officer. Chandlee, who brings to Fanatics nearly 30 years of global finance experience – including the last 18 years with Nike – will oversee the business and financial planning, accounting, investor relations, purchasing, tax, treasury and divisional finance for the company.