SGB Update Sports & Fitness

Adidas AG Sees Currency-Neutral Growth Of 6 Percent In Q3
Adidas AG reported net income from continuing operations decreases 2 percent, as expected, in the third quarter as revenues grew 6 percent on a currency-neutral basis. The outlook for the full-year was confirmed with expectations for significant top-line acceleration expected in Q4.

Adidas Partners With International Space Station
Adidas announced its multi-year partnership with the International Space Station (ISS) U.S. National Laboratory, managed by the Center for the Advancement of Science in Space – CASIS, to explore the boundaries of product innovation, human performance and sustainability.
The National Lacrosse League Renews Partnership With Under Armour
The National Lacrosse League (NLL) has renewed its partnership with Team 22, the exclusive manufacturer of Under Armour Lacrosse equipment. Team 22 will continue to distribute lacrosse equipment to NLL players.
Mizuno Partners With The Australian Paralympic Team For Tokyo 2020
Mizuno has been named as the ‘Official sport shoe supplier of the 2020 Australian Paralympic Team’. This partnership is a first for the brand in Australia and will see them fit out over 400 athletes and staff with their uniform shoe.
HitTrax And Amanda Chidester Join Forces Through 2020 Olympics
HitTrax, the system for baseball and softball training and entertainment, signed reigning NPF Offensive Player of the Year, Amanda Chidester (‘Chiddy’), as an ambassador.
Pelé Soccer Opens Flagship In Times Square
Pelé Soccer announced the opening of its flagship location in Times Square on November 4, 2019, where fans and players can “shop the beautiful game” in New York City.
NoSweat Inks Military, Government Distribution Partnership With Blind Industries & Services Of Maryland
NoSweat, creator of patented sweat-absorbing, disposable performance liners for hats, helmets, hard hats and visors, will provide NoSweat liners to sectors of the federal government and Maryland state agencies.
Ballogy Partners With Naismith Memorial Basketball Hall Of Fame
Ballogy Inc., the software company changing the way youth and amateur athletes train and develop for their sports, announced they are teaming with the Naismith Memorial Basketball Hall of Fame to host 3-Point Shooting Contests at upcoming Hoophall events, a series of match-ups showcasing top Division 1 college basketball teams between November and January.
NSGA To Move Locations To Downers Grove
Effective November 11, 2019, the National Sporting Goods Association (NSGA) headquarters will be moving to a new location in Downers Grove, a western suburb of Chicago.

Peloton Doubles Quarterly Revenue
Peloton Interactive Inc., in its first quarterly report since going public, lowered its net loss to $49.8 million in the first quarter compared to a loss of $54.5 million a year ago. Revenues reached $228.0 million in Q1, representing 103 percent year-over-year growth.
OBIT: John Carey, Daiwa Golf And Lynx Golf Passes
John Carey, President of Daiwa Golf and Lynx Golf Passes, passed away in the Los Angeles area at age 89.
ASTM International Appoints New President Of Safety Equipment Institute
The ASTM International board of directors unanimously voted to name Tim Brooke, ASTM International’s vice president of laboratory service and certification, as the new president and chief operating officer of the Safety Equipment Institute (SEI), an ASTM International affiliate.
Mueller Announces Exclusive Partnership With Pro Orthopedic Devices
Mueller has been appointed the worldwide exclusive distributor of Pro Orthopedic Device Pro Compression Bandage and Scissors products.
Hoka One One Named Presenting Sponsor Of Western States
Hoka One One has been named the presenting sponsor of the Western States 100-Mile Endurance Run, WSER President John Medinger announced.

Li-Ning Launches First Retail Showrooms In Canada
Li-Ning, China’s sports brand, announced that for the first time ever in Canada its extensive collection of racket sport equipment, shoes and apparel is available in standalone retail showrooms.