SGB Update Sports & Fitness
SFIA Study: Fitness Industry Remains In Flux
The Sports & Fitness Industry Association’s (SFIA) new study, 2022 Tracking the Fitness Movement Report, found that while demand for at-home fitness products diminished from pandemic-driven high watermarks, the business remains strong and reflects a positive long-term outlook. The institutional fitness business, equipment sales and health clubs, which suffered during the pandemic, rebounded in 2021 but, for the most part, is not yet back at 2019 levels.
Callaway Golf Company To Change Name To Topgolf Callaway Brands Corp.
Callaway Golf Company announced plans to change its corporate name to Topgolf Callaway Brands Corp. The change follows the company’s merger with Topgolf in 2021.
Peloton Launches Products, Apparel And Accessories In Amazon’s U.S. Stores
Peloton Interactive, Inc. announced that the Peloton Bike, Guide, select accessories, and apparel are selling through Amazon’s U.S. stores, with Bike delivery available to most of the U.S. The arrangement marks Peloton’s first wholesale partner. Until now, Peloton relied on its website and physical showrooms.
361 Degrees Posts 17.6 Percent Growth In Six Months
361 Degrees International Ltd. reported an uptick in profits in the first half as sales grew 17.6 percent to RMB 3,653.8 million ($532 mm). Apparel led the gains.
Anta Sports Sees 13 Percent Growth In Six Months
Hong Kong-based Anta Sports Products Limited reported a slight decline in profits in the six months ended June 30 as lower gross margins offset a 13.8 percent climb in sales. Amer Sports showed a 23.2 percent sales gain.
Ballogy Strikes Partnership With National High School Basketball Coaches Association
Ballogy, Inc., the skills assessment and development app and exposure platform for youth and amateur basketball players, has formed an exclusive partnership with the National High School Basketball Coaches Association (NHSBCA).
Michael Vick Launches Digital Collectibles Platform
Michael Vick, the former NFL quarterback, has co-founded FanField, a sports tech company launching an NFT platform this fall.
Tiger Woods, Rory McIlroy And Mike McCarley Form TMRW Sports
Tiger Woods, Rory McIlroy, and veteran sports industry executive Mike McCarley founded TMRW (Tomorrow) Sports, a technology-focused startup that feature progressive approaches to sports, media, and entertainment. Dick Ebersol is an initial investor.
Academy Sports + Outdoors Opens 12th Store In Atlanta
Academy Sports + Outdoors opened its newest store in Atlanta, GA, its 12th location in the metro area and 20th in the state. Georgia. The 50,200 square-foot store is located at 130 Perimeter Center West in the Perimeter Square Shopping Center.
Les Mills Adds Two Executives
Les Mills has hired Amber Taylor as chief digital product officer and Luke Waldren as chief customer officer.
Dick’s Sporting Goods Boosts 2022 Outlook As Q2 Tops Analyst Targets
Dick’s Sporting Goods reported second-quarter earnings and revenue that topped Wall Street estimates. The retailer raised its full-year EPS guidance and also increased the low end of its full-year comparable store sales guidance. Ed Stack, executive chairman, said in a statement, “The state of our industry is strong, and we remain in a great lane.”
Sqairz Appoints VP Of Operations
Sqairz, the golf shoe company based in Windham, NH, hired industry veteran Brad Mills as vice president of operations.
PlayOn! Sports Appoints CFO, Adds Board Member
PlayOn! Sports, which operates the NFHS Network, hired Susan Young as CFO and elected former Turner Sports COO Matt Hong to its Board.
Seawall Capital Acquires Majority Stake In Sports Endeavors
Seawall Capital has attained a majority stake in Sports Endeavors Inc., the owner of online retailer soccer.com, worldsoccershop.com and 431sports.com. The founding Moylan family of Sports Endeavors remains a minority investor and will continue to lead the North Carolina company.
New Balance To Sponsor First Division III University
Babson College Department of Athletics and Recreation and New Balance announced an apparel deal with current provider BSN Sports and additional ancillary benefits with the Boston-based firm.
