Athleta, a Gap, Inc. brand, opened its fourth store in Manhattan’s SoHo neighborhood. The 5,000-square-foot space at 594 Broadway is the brand’s 35th new store opening in 2022.
“We’re thrilled to bring our brand to even more customers in New York City and join the thriving SoHo neighborhood,” said Cristy Maggio, head of stores. “Athleta SoHo marks our 35th new store opening in North America this year, meeting our goal to add 30-to-40 new stores to our fleet in 2022. The expansion of our store footprint is an important driver of Athleta’s long-term growth plan.”
The store also offers a community space for brand-curated events and is available to local well-being professionals with a no-charge policy.
Photo couretsy Athleta