SGB Update Sports & Fitness
Utah Establishes High School MTB League
National Interscholastic Cycling Association has selected the Utah High School Cycling League as its next League, a significant step towards NICA’s mission of taking high school mountain biking coast to coast by 2020…
SportsOne Names Robert Burke to Senior Partnership Manager
SportsOne appointed Robert Burke as senior partnership manager. Burke will secure and manage corporate partnerships for TrackTown12 at the U.S. Olympic Team Trials – Track & Field, Trail Blazers Street Jam and other sports and entertainment experiences pr
Carhartt Launches Everyday Icon Campaign
This fall, Carhartt is launching a new “Everyday Icon” campaign. Instead of using celebrity talent and models, Carhartt is using Everyday Icons to tell their story and, as a natural evolution, tell the Carhartt story…
Puma Signs Sergio Aguero to Endorsement Deal
Puma has signed a long-term contract with Sergio Aguero. The Argentinean international soccer star will wear Puma's speed line of boots over a long-term period, commencing with the v1.11 boots…
Airstrike Announces Licensing Agreement With Mossy Oak
Airstrike, the maker of decorative license plates, has partnered with Mossy Oak in the automotive accessories and gift category…
Crocs to Introduce Golf Shoes
Crocs, Inc. announced a new golf line designed in partnership with internationally-recognized golf instructor Hank Haney. The Crocs Golf with Hank Haney collection will launch in the spring of 2012…
Derby Cycle Says Pre-season Orders up 25 Percent for FY 2012
Derby Cycle AG said current pre-order figures from specialist bicycle retailers indicates it has exceeded the previous year's pre-order volume of Sept. 30, 2010 by 25% after completion of all of the year's key trade fairs…
RG Barry Shrinks Q4 Loss on 42 Percent Higher Sales
R.G. Barry Corporation reported that net sales for its fourth quarter increased by 42 percent and its quarterly loss declined by nearly 50 percent as compared to a year ago, primarily as a result of two recent acquisitions…
U.S. Textile Industry Pushes for Yarn Forward Rule at TPP Talks in Chicago
Twenty representatives from U.S. textile trade associations, textile companies and regional trade partners were in Chicago last week at the Trans-Pacific Partnership (TPP) negotiations to voice strong support for the U.S. government backed yarn-forward ru
Evo to Hold Gala for 10th Anniversary
Seattle-based Evolución Innovations, Inc., the outdoor and action sports website doing business as evo.com, plans to celebrate its 10th anniversary with an industry party in Seattle. Sponsors of the event will include The North Face, Ride, Oakley, Bonfire
RECALL: Weehoo Bike Trailers
About 2,700 bike trailers from Weehoo Inc., of Golden, CO are being recalled. The receiver on the trailer's seat post hitch can crack and cause the trailer to detach, posing fall and crash hazards to the child in the seat…
Peter Glenn and National Ski Patrol Partner to Sell First Aid Kits
Peter Glenn Ski and Sports stores partnered with the National Ski Patrol (NSP) to provide NSP First Aid Kits to the public, beginning after Labor Day weekend…
Steve Madden Becomes Exclusive NA Licensee for Superga
Steve Madden has signed a deal with BasicNet S.p.A. to become the exclusive licensee for the Superga brand in North America. In addition, the company is pleased to have appointed Ashley Olsen and Mary-Kate Olsen as creative directors of Superga North Amer
Hi-Tec Names U.S. Distributor for Golf Products
Hi-Tec announced that King Par LLC will be the exclusive North American sales and distribution partner for Hi-Tec’s golf products…
Bicycle Advocacy Groups Stage Congressional Call-In from Interbike
Bikes Belong Coalition (BBC), League of American Bicyclists and Interbike are orchestrating a “Congressional Call-In” campaign at the 2011 Interbike International Bicycle Expo in Las Vegas, Sept. 14-16, to push for continuing federal investment in bicycle
