SGB Update Sports & Fitness
April is National Wild Turkey Federation Month at Bass Pro Shops
Bass Pro Shops is once again showing its support for the National Wild Turkey Federation (NWTF) by hosting NWTF Month this April at Bass Pro Shops stores across the U.S. and Canada…
Fox Factory Closes Sport Truck Deal, Affirms Guidance
Fox Factory Holding Corp. completed the acquisition of certain assets of Sport Truck USA and reaffirmed its guidance for both the first quarter and all of 2014…
New Balance Signs ITU World Champion
New Balance announced the signing of their latest Team New Balance triathlete, reigning ITU World Champion Non Stanford. Together with fellow Team New Balance triathlete Lukas Verzbicas, they represent two of the top triathletes in the world…
Bass Pro Shops offers free, fun family activities for Easter
Families are invited to celebrate Easter at Bass Pro Shops this spring by enjoying free photos with the Easter Bunny, crafts for the kids, and an old-fashioned Easter egg hunt…
Sierra Design Shifting to Independent Reps
Sierra Designs is transitioning to an independent sales force to provide specialty dealers with more support as its launches its completely redesigned line of outdoor gear…
Sightmark Partners with Leading Distributor Bill Hicks and Co., Ltd.
Sightmark has partnered with Bill Hicks & Co., Ltd, a national shooting sports distributor…
Raleigh Donates 50 Mountain Bikes to Trips for Kids
Raleigh Bicycles has donated 50 mountain bikes to Trips for Kids (TFK) as part of a larger agreement to sponsor its programs in North America. The Raleigh bikes will be used to seed the fleets of emerging TFK chapters, which will continue to solicit suppo
Wilderness Systems, Adventure Technology Backs Photographic Expedtion
Wilderness Systems and Adventure Technology have teamed up to sponsor Daniel Fox’s Wild Image Project, during which he will travel to some of North America’s most pristine habitats to capture the true essence of nature through photography…
Zappos Hires Mullen for PR
Zappos has selected Mullen to handle public relations…
Igloo Products Acquired by Another PE Firm
Igloo Products Corp. has been acquired by an affiliate of ACON Investments, L.L.C., a Washington, D.C.-based private equity firm…
Game Vector Partners with Outtech Inc.
Iron Mountain Products announces that Outtech Inc. has been named sales and marketing partner for their new product line, Game Vector Game Recovery System…
47 Brand Hires Consumer Marketing Manager
’47 Brand, a privately-held premium sports lifestyle apparel and headwear brand, announced that Ryan Johnson has been hired as consumer marketing manager. He previously worked for New Era Cap…
Firearms Trade Association, Manufacturers’ Institute Seek Injunction to Stop Unworkable Microstamping Law
The National Shooting Sports Foundation (NSSF) and the Sporting Arms and Ammunition Manufacturers’ Institute (SAAMI) have filed a motion for a preliminary injunction on behalf of their members against the State of California in Fresno Superior Court
Yakima Working to Cut Off Gray Market Sales to Costco
Yakima told its authorized dealers last week that it was working with an international distributor to cut off sales to Costco Wholesale Corp. after learning the warehouse club was selling two of its SKUs at some of its U.S. stores…
Yue Yuen’s Casual/Outdoor Footwear Business Sets Pace in 2013
Yue Yuen Industrial (Holdings) Limited reported sales of athletic shoes and casual/outdoor shoes were up by 2.7 percent and 9.7 percent respectively in 2013…
