SGB Update Sports & Fitness
Black Diamond Equipment Names New Leadership in Europe
Black Diamond Equipment named Olav Neitzer as its new brand and sales director in Europe, where it has changed its management structure in a bid to accelerate the process of bringing its innovations in climbing, skiing and mountain sports equipment to mar
Report: Nike Signs Johnny Manziel
Nike has signed Johnny Manziel to an endorsement deal, according to ESPN. The possible first pick in the 2014 NFL draft fought off bids from Adidas, Under Armour and New Balance's Warrior brand…
Product Architects Adds to Polar Bottle, Cenote Marketing Team
Product Architects said it has expanded its marketing staff for its Polar Bottle and Cenote hydration brands…
Nike Takes Minority Stake in Analytics Company Reflektion
Nike, Inc., hrough its strategic partnerships team, has taken a minority investment in California-based start-up Reflektion, an innovator in online retail predictive analytics. Reflektion announced this week it has secured Series B round funding…
Anglers Reveal Top Dream Fishing Destination
Hawaii, Florida, Texas, California, Costa Rica, Mexico, Guatemala, Panama, Alaska – all offer world-class fishing. And with cold weather slamming much of the country for the past two months and spring still more than a month away, where do seasoned angler
Quiksilver Trims Q4 Loss
Quiksilver Inc, the parent of Quiksilver, Roxy and DC Shoes, reported revenues declined 4.6 percent in its first quarter ended Jan. 31, to $393 million compared with $412 million a year ago. Revenues were down 2 percent, or $9 million, in constant currenc
Skullcandy Reports Sharp Drops in Sales and Operating Income
Skullcandy Inc., which has been terminating off-price dealers in bid to protect its brand, reported sharp declines in net sales and operating income in the fourth quarter and a loss for the year…
Astral Adds Whitewater Athlete to Market Staff
Astral hired whitewater paddler and former Astral athlete Ty Caldwell March 1 as its social media marketing coordinator and an assistant in its marketing department…
Kickstarter Surpasses $1 Billion in Pledges
Kickstarter said it surpassed $1 billion in pledges on March 3. The crowdfunding site has been used by dozens of entrepreneurs in the sporting goods space to launch new products and even companies and is now commonly used as a product development tool tha
Asics Signs Top-Ranked Canadian Tennis Player
After a breakthrough 2013 where he saw his ranking climb an impressive 95 spots, Canadian tennis powerhouse and rising star, Vasek Pospisil, signed a new multi-year sponsorship agreement with Asics America…
Outtech Hires Additional Personnel
Established in 1989, Outtech Inc. is an outdoor industry sales and marketing company and maintains a portfolio of brand leaders across the categories they represent…
Edwin Watts Partners with Golfweek
On the heels of Worldwide Golf’s recent acquisition of Edwin Watts Golf Shops, the company announced a partnership extension with Golfweek, whereby the specialty retailer will serve as the official presenting sponsor of the Golfweek Amateur Tour…
RVCA Appoints VP of Marketing
Brian Cassaro has been named as RVCA’s new VP Of Marketing…
Jarden Expands Executive Leadership to Support Growth
Jarden Corporation has expanded its executive leadership team to support ongoing growth by bringing additional expertise, depth and proven talent to the senior management team…
The Outdoor Foundation Releases New Paddlesports Report
Participation in stand-up paddleboard grew by 400,000 to 1.5 million in the three years ended 2012, according to new research released Monday by The Outdoor Foundation and The Coleman Company, Inc. The report provides a detailed look at participation in k
