Specialized Appoints Chief Marketing Officer
Specialized has appointed David Schriber, formerly with Nike, Burton, and Masterclass, as chief marketing officer.
F45 Confirms Buyout Offer
F45 Training Holdings Inc., the fitness studio, confirmed that it received an unsolicited preliminary non-binding proposal from Kennedy Lewis Investment Management LP (KLIM) to acquire all of the outstanding shares of common stock of the company, not already beneficially owned by KLIM.
Rocky Sells Neos To SureWerx
Rocky Brands Inc. announced that it has sold Neos Overshoe to SureWerx, a manufacturer of safety, tool & equipment products. Terms were not disclosed.
Peloton Partners With Hilton Hotels
Peloton Interactive, Inc. announced a partnership with Hilton Hotels, making Hilton the first hospitality brand to feature Peloton’s bikes across its U.S. hotel portfolio.
Spanx Promotes Kim Jones To CEO
Spanx, LLC. announced that Kim Jones had been promoted to CEO effective immediately. Jones takes over the top executive position from Spanx founder Sara Blakely, who remains executive chairwoman.
Qurate Retail Group Names Chief Operating Officer
Qurate Retail Group, the parent of QVC and HSN, announced that Scott Barnhart had been hired as chief operating officer effective immediately.
Adidas Extends Partnership With Arsenal
Adidas extended its partnership agreement with premier club league Arsenal until 2030. The announcement comes following a summer where Adidas hosted pre-season training camps for Arsenal’s men’s and women’s teams at its global headquarters in Herzogenaurach, Germany.
Crocs’ Chief Operating And Transformation Officer Resigns
Crocs, Inc., in a regulatory filing, said Elaine Boltz, its executive vice president and chief operating and transformation officer, resigned her position effective October 14.
Headwear Brand Martha Expands U.S. Operations, Hires Sales Manager
Martha, the sustainably-focused headwear brand based in Argentina, hired Albert Shim as sales manager to expand its U.S. business, having entered California in 14 stores.
TenPoint Crossbows Announces Promotion Of Third-Generation Execs
TenPoint Crossbows, based in Mogadore, OH, promoted Phil Bednar to president and CEO and Steve Bednar to executive vice president and COO of the company (Hunter’s Manufacturing Co., Inc. dba TenPoint Crossbows).
Nike Launches Connected Partnerships With JD Sports And Zalando
Nike has selected JD Sports And Zalando as its first European partners for its Connected Partnership loyalty program, enabling its customers to access Nike member products and experiences.
Athleta Launches Resale Program
Athleta launched its first resale platform, Always Athleta, in partnership with ThredUp. Owned by Gap, Inc., the platform will be used to understand customer purchasing behavior better and attract new customers to the brand.
American Outdoor Brands Launches Stock Buyback Program
American Outdoor Brands, Inc.’s Board of Directors approved the immediate repurchase of up to $10 million of the company’s outstanding common stock through September 2023.
Hawke Optics Adds U.S. Marketing Manager
Hawke Optics promoted Paige Shipe to U.S. marketing manager in preparation for its most extensive marketing campaign into 2023.
Active Ride Shop Acquired By Former President
Active Ride Shop, based in Temecula, CA, announced that The Phoenix Project, Inc, a group led by former Active President, Esmail Mawjee, had purchased the company.
