BSN Sports Contributes $1M to Victory Grant Program
BSN Sports, the flagship division of Sport Supply Group, Inc., announced the official launch of their Victory Grant Program, marking a one million dollar commitment to provide free equipment and uniforms to school athletic programs and recreation leagues
SportsOne Names Robert Burke to Senior Partnership Manager
SportsOne appointed Robert Burke as senior partnership manager. Burke will secure and manage corporate partnerships for TrackTown12 at the U.S. Olympic Team Trials – Track & Field, Trail Blazers Street Jam and other sports and entertainment experiences pr
Macy’s Pilots iPads, Other Technology at Stores
Macy's, Inc. is piloting a series of technology-related innovations, including iPads and wireless payment systems, at its stores as part of the company's “omnichannel strategy” to drive sales growth at Macy's and Bloomingdale's…
Stein Mart Launches New National Campaign
National discount department store Stein Mart, in partnership with its new ad agency, ArnoldNYC, announced today the launch of “Love at First Find,” a national campaign focusing heavily on digital and social engagement. The integrated effort – consisting
Nike Foundation Announces New Managing Director
Nike Inc. announced the addition of Howard Taylor as managing director and vice president of the Nike Foundation, reporting directly to Nike Foundation President and CEO Maria Eitel. Taylor will join the Nike Foundation in January 2012 from the UK Departm
Clif Bar Urges College Kids to Take Study Breaks Outdoors
Clif Bar has launched a campaign to encourage college students to take active outdoor breaks from studying to maintain their or physical and mental health. The campaign mirrors one launched earlier this year by Keen, Inc., which has been promoting the ide
Igloo Donates to Texas Wildfires Victims
Following what has been described as the hottest Texas summer in decades, wildfires have claimed the lives of four people and more than 1400 homes in the worst fire season ever. Igloo Products Corp., a Texas company, has added to the outpouring of support
Jarden Launches Tailgate Tour
Jarden Sports Licensing (JSL) is taking its new TLG8 brand on the road as it tours the country in search of the ultimate tailgater. The “TLG8 Tour” will stop at five college venues, from “The Grove” at the University of Mississippi to Ohio State's “H
Utah Establishes High School MTB League
National Interscholastic Cycling Association has selected the Utah High School Cycling League as its next League, a significant step towards NICA’s mission of taking high school mountain biking coast to coast by 2020…
K-Swiss Teams Jillian Michaels for Killer Body Beatdown Ad Campaign
This fall, K-Swiss is launching “The Killer Body Beatdown” TUBES ad campaign starring America's Toughest Trainer Jillian Michaels and featuring comedian Kaitlin Olson, known for her fanatical character on the hit FX series “It's Always Sunny in
Saks Fifth Avenue Names Chief Marketing Officer
Saks Inc. announced that Denise Incandela, president, Saks Direct and executive vice president of Saks Fifth Avenue, has been named chief marketing officer for Saks Fifth Avenue, a newly created role. She also will continue as president, Saks Direct…
Stage’s South Hill Gets New President, COO
Stage Stores, Inc. has appointed Mike Searles as president and COO of its South Hill division, which is headquartered in South Hill, Virginia…
Cyclists Urged to Oppose Big Cuts in Federal Spending
Bicycle user groups are rallying their members to call Congress this week in support of federal spending on bike trails, lanes and other cycling infrastructure now facing the budget axe…
State Park Directors Recognize LWCF Advocate
The National Association of State Park Directors (NASPD) presented the Laurance Rockefeller-Stewart Udall Award to National Recreation and Park Association CEO Barbara Tulipane for her support and advocacy for full funding of the Land and Water Conservati
Latino Families Lobby on Behalf of LWCF
Latino families and youth from across Colorado have written letters in Spanish and English to President Obama, requesting that he oppose devastating cuts to the Land and Water Conservation Fund this fall. Representatives of Environmental Learning for Kids