SGB Update

Reebok Signs UFC Lightweight Champion

Reebok has signed UFC lightweight champion Anthony Pettis to a sponsorship deal. The 27-year-old titleholder joins Johny Hendricks as the latest MMA star…

Keds, Girls Leadership Institute Study Girl’s Views of Bravery

Keds introduced a thought leadership and research initiative to identify how teen girls view bravery. The Dare to Dream, Dare to Act: What Girls Say About Bravery study was conducted in partnership with the internationally recognized Girls Leadership Inst

Ani-Logics Chooses Mike Wieck Sales

Ani-Logics Outdoors, a whitetail deer health and nutrition company headquartered in Worthington, Minnesota has chosen Mike Wieck Sales to represent its line of deer supplements and minerals for all the MWS covered territories…

Fed Agencies Finalize Endangered Species Act Implementation

The U.S. Fish and Wildlife Service and National Marine Fisheries Service announced a new policy to clarify the interpretation of the phrase “significant portion of its range” in the Endangered Species Act as it applies to decisions to list species as thre

May Golf Rounds Played Up Slightly

According to Golf DataTech, golf rounds played on a national level were up 0.9 percent during May 2014 compared to May 2013…

Woolrich Footwear Hires Pacific Northwest Rep Team

Portland Product Werks (PPW), which launched the Woolrich Footwear collection in Fall 2014, appointed Sports Strategies NW, Inc. as its sales representative in the Pacific Northwest…

PrimaLoft Beefs up European Sales Team

PrimaLoft, Inc. added another staff member for the European market. Christine Barth is set to take over the new role of sales and marketing territory manager for Austria, Switzerland and Southern Germany…

ISA TanTec to Open Tannery in Mississippi

The German tannery ISA TanTec is setting up a new production center in Mississippi in response to the growing demand from U.S. shoe manufacturers for high-quality leather that is made in the USA. While not naming which of its customers had requested domes

Roanne Miller Departing Grassroots Outdoor Alliance

Roanne Miller, who nearly doubled the number of retailers belonging to Grassroots Outdoor Alliance over the last five years, has announced she will leave the organization at the end of this summer. Miller was named president of Grassroots in 2009 and task

Downlite Secures RDS Certification for Chinese Supply Chain

Downlite, a major down and feather processor and supplier of performance fills, is the first company to earn the Responsible Down Standard (RDS) certificate in China, which constitutes the largest down supply chain in the world…