SGB Update

Timberland Names Chief Marketing Officer

Timberland announced Maisie Willoughby as the brand’s new Vice President and Chief Marketing Officer (CMO). Most recently, she spent five years at Alexander Wang.

Elegant Team Development Acquired by Lever Style

Elegant Team Development, a Hong Kong-based supply chain solutions provider with expertise in outdoor and activewear, was acquired by Lever Style, the apparel production platform also headquartered in Hong Kong.

Inov-8 To Rebrand with New Name and Logo

Inov-8, founded in 2003, is marking its 20 years in the active outdoor industry, manufacturing running, hiking and gym gear, with a rebrand designed to support accelerated growth.

Sports Direct’s Parent Company Plans New HQ

Frasers Group, the U.K.-based parent of Sports Direct, submitted a planning application for a new global headquarters campus at Ansty in Rugby, Warwickshire. The company’s current headquarters are in Shirebrook, Derbyshire.

HanesBrands and University of Cincinnati Extend Partnership

HanesBrands and the University of Cincinnati signed a multi-year extension to their primary apparel partnership that gives HanesBrands exclusive rights across all retail channels to design, manufacture and distribute University of Cincinnati fanwear.

Famous Footwear Parent Sets Three-Year Growth Plan, Tempers FY Guidance

Ahead of its Investor Day event, Caleres presented a three-year strategic and financial plan that calls for earnings to grow annually in the low-single-digit range with sales expanding 3 to 5 percent on average. The parent of Famous Footwear, however,  warned that sales for the third quarter and current year will land at the low-end of guidance.

Suunto Unveils Plans for U.S. Direct Distribution

Suunto has implemented a new system to directly distribute its products to U.S. retailers, one of the Finnish company’s key initiatives in expanding its business in North America.

Atmos to Exit North American Operations

Atmos, the Tokyo-based footwear retailer acquired by Foot Locker in 2021, is reportedly planning to close its three North American stores and cease online operations in the region to refocus on growing business in Japan and Asia.