Sierra-at-Tahoe Says ‘Bring it, El Niño!’
The Sierra-at-Tahoe ski resort declared will open this Friday, Nov. 20, marking its earliest opening in 11 years.
New Presidents For Chaco, Lifestyle Group at Wolverine
Wolverine World Wide Inc. named Richie Woodworth as president of the its Lifestyle Group, which includes the Sperry, Stride Rite, Keds, and Hush Puppies brands. And it named Seth Cobb president of its Chaco brand…
L.L.Bean to Open Third Ohio Location Near Cincinnati
L.L.Bean Inc., which opens its first two stores in Ohio this month, announced it will open a third in the state next fall in Kenwood, outside of Cincinnati…
Smart Fitness Apparel Gets a $35.5 Million Boost
Smart fitness clothing got a boost this past week as upstart Athos secured a $35.5 million investment led by Social Capital…
Sport Chek Opens Flagships in Toronto
Sport Chek opened two new flagship stores in Yorkdale Shopping Centre and Square One Shopping Centre in Toronto…
Nike Sets $12B Stock Buyback Plan, Hikes Dividend
Nike, Inc. said its board of directors approved a new four-year, $12 billion program to repurchase shares of Nike’s Class B common stock. The board also approved a 14 percent increase in the company's quarterly dividend and set a two-for-one st
Adidas Signs Louisiana Tech
Adidas signed a five-year deal to sponsor Louisiana Tech across its 16 sports….
Kids Foot Locker Teams Up With Stephen Curry
Kids Foot Locker is kicking off its “Week of Greatness,” with a 30-second spot featuring NBA star Stephen Curry…
Lost Holdings Appoints President
Lost Holdings appointed Rick Petri as president, a new position…
Zappos.com Offers Free Pet Adoptions for Black Friday Weekend
Zappos.com this Black Friday through Cyber Monday will help to bring pets “Home for the Pawlidayz” by sponsoring the cost of adoption fees for dogs and cats through Best Friends Animal Society…
Winter Resort Bookings Rebound in October
Winter season booking pace, occupancy, and revenues at western mountain communities reversed directions during October and regained some ground according to the most recent results released yesterday by Denver-based DestiMetrics…
Sporting Goods Industry Hall of Famer Joachim Schröder Passes Away
The National Sporting Goods Association (NSGA) was informed that Sporting Goods Industry Hall of Fame member Joachim Schröder passed away on Nov. 10. Schröder, 65, was inducted into the Hall of Fame in 2006…

New Balance Launches 3D Printed Running Shoe
New Balance said it will be launching the first running shoe with a 3D printed midsole. Through an exclusive collaboration with 3D Systems and their newly developed elastomeric powder, DuraForm Flex TPU, New Balance has made significant advancements…
Pentland Centre for Sustainability in Business Opens in UK
Lancaster University’s Pentland Centre for Sustainability in Business, named for the $3 billion-a-year UK sporting goods group, has officially opened…
Hydro Flask Unveils Brand Ambassador Team
Hydro Flask unveiled the makeup of its first-ever Influencer Program, which uses a team of athletes, photographers, artists and adventurers promote the brand…