
US Retail Bankruptcies Weigh on Thule
Thule Group reported its net sales grew just 0.5 percent in the Americas in the second quarter as the liquidation of Sports Authority and Sport Chalet depressed the overall market.

Adidas Adds Swimmings’ Proud & Willis to its Roster
Adidas welcomed swimmers Benjamin Proud and Andrew Willis to its team.

SRAM Buys Kickstarter Startup Shockwiz
SRAM has acquired Shockwiz, a tuning assistant for air-sprung mountain bike forks and rear shocks that was being launched on Kickstarter by Dusty Dynamics.
New Balance Kicks-Off Liverpool FC Fan Pub Parties
New Balance is offering Liverpool FC (LFC) fans an opportunity to celebrate their passion with LFC Pub Parties in Pasadena and San Francisco. As the official kit supplier of LFC, New Balance is hosting two free events for Liverpool FC fans to unite off the field in advance of the soccer matches against Chelsea at […]
Macy’s Pilots IBM’s Watson for In-Store, Personalized Shopping Companion
Macy’s announced the pilot of “Macy’s On Call,” a mobile web tool that allows customers to interact with an AI-powered platform via their mobile devices.

EasyPose Set to Become the ClassPass of Yoga
Easypose will expand its on-demand yoga instruction service that allows people to book certified yoga instructors to their home, office or hotel via the Easypose web-site and app, in a move that might make yoga booking a mobile affair.
Tracksmith Blends Run & Swim Technology
Tracksmith, the budding run apparel brand, released a line of swim-friendly running bottoms designed to perform both as a run and swim trunk.
Trending: Outdoor & Fitness Dating Apps
The trend of fitness-matching apps hasn’t lost steam yet. LuvByrd launched its version of Tinder-meets-active-lifestyle compatibility matching in a new tool that helps “adventurous” singles across the country find a mate with similar outdoor interests.
Skirt Sports ‘Sewing Room’ Includes Consumer in Design Process
Skirt Sports launched “The Sewing Room,” an interactive crowd design section of its website with a goal of including customers and fans in the product ideation and creation process.

Wilson Sporting Goods Co-designs Racket with Tennis Star Federer
Wilson Sporting Goods Co. and long-time Wilson Advisory Staff Member and tennis icon Roger Federer, unveiled a co-designed Pro Staff RF 97 Autograph racket— the result of an 18-month collaborative process between Federer and Wilson Labs.
The 49ers Host Fitness ‘Rush’ Event at Levi’s Stadium
Levi’s Stadium and the San Francisco 49ers SAP Performance Facility will host the third annual 49ers Rush and fitness expo on October 29-30.

OIWC Honors Energybits as a Top Woman-led Sports Co.
The Outdoor Industry Women’s Coalition awarded Boston-based Energybits a coveted spot in Pitchfest, a startup competition for women-led sports companies.
Time Sport USA Operations Transition to Rossignol Headquarters
Management of Time Sport USA has transitioned to the Rossignol Group’s North American headquarters in Park City, UT, as of July 6 2016.
Addaday and Ragnar Roll Out Multi-year Partnership
Addaday, a massage and recovery tool brand in run specialty, secured a partnership with the Ragnar relay series in the U.S. as the official massage & recovery tool partner.
Injinji Top Choice Among Western States 100 Finishers
Among the 94 percent of Western States 100 participants, 29.3 percent of finishers wore Injinji socks.