Conservation Alliance Kicks Off 2017 ‘We Keep It Wild’ Campaign
The third annual #WeKeepItWild campaign will feature 15 partnering member companies hosting promotional sales in April to directly benefit the Alliance.
Fanatics To Acquire Majestic Athletic
VF Corp. said it entered into a definitive agreement to sell its Licensed Sports Group (LSG) business, including the Majestic Athletic brand, to Fanatics Inc.
Sierra Club Slams Trump’s Check To National Parks
Sierra Club called President Donald Trump’s move to donate his first quarterly salary of $78,000 to the National Park Service a “publicity stunt” and a “distraction that falls far short of the $12 billion needed to address the current backlog of park maintenance.”
NHL Players To Skip 2018 Olympics
The National Hockey League announced that it would not be sending players to compete in the 2018 Winter Olympics in Pyeongchang, South Korea.
Firearms Background Checks Declines Lessen
Federal background checks were down 3.6 percent to 2.43 million in March from 2.52 million a year ago, but marked an improvement from double-digit declines seen since the election of Donald Trump.
Remington Sees Profit Rebound In 2016
Sales increased 7.0 percent in 2016 to $865.1 million, led by a 16.7 percent gain in firearms sales.
Authentic Brands Partners With Greg Norman
Authentic Brands Group reached an agreement to take over the consumer products division of The Greg Norman Company, formerly known as Great White Shark Enterprises. The deal covers the legendary golfer’s future licensing rights and endorsement income, according to a report from ESPN. Authentic Brands will oversee a wide range of categories beyond apparel and accessories, including […]
Gore-Tex Pushes Further Into Lifestyle Market
Gore Fabrics will promote its fabric technologies to international urban and lifestyle fashion brands – like Norse Projects, Yeezy, Loewe and Adidas Originals.
Teton Gravity Research Kicks Off 2017 Grom Contest
The competition seeks to find the best of the best in ski and snowboard youth, giving those under 18 the chance to be discovered and jump start their action sports career.
ISlide Expands Distrubution
Boston-based custom footwear designer ISlide has inked four new deals with online retailers Neiman Marcus, Lids, Urban Outfitters and Fanatics. The partnerships are the latest in many deals with iconic brands including the NBA and Nickelodeon, and are projected to skyrocket sales of the design-them-yourself slides. ISlide founder and Shark Tank alum Justin Kittredge estimates […]
Puma Sues Forever 21 Over Rihanna Shoes
Forever 21’s whole “business model is based on trading off of the established goodwill of reputable, name-brand companies such as Puma,” Puma said in court documents.
ShoeBuy Acquires Shoes.com Domain
ShoeBuy, which was acquired by Wal-Mart in January, said it plans to maximize Shoes.com “as the gold standard of category websites.”
REI Unveils Force Of Nature Initiative
The four-pronged campaign encourages women to join “the world’s largest level playing field,” according to a blog post by REI President and CEO Jerry Stritzke.
Oiselle Donates Sports Bras To Middle School Girls
The company plans to donate at least 2,000 sports bras in 2017, and to share educational content about how to accurately choose and fit a sports bra.
Tracksmith To Open First Retail Store
The independent running brand will open its first permanent retail space, the Trackhouse, at 285 Newbury Street in Boston on April 13.
