SGB Update

Study: About 2.2 Billion People Are Overweight Or Obese Worldwide

About 2.2 billion children and adults suffer from health problems related to being overweight or obese, and an increasing percentage of people die from these health conditions, according to a new study published in The New England Journal of Medicine.

Back-to-School Shopping To Grow 4.0 percent in 2017

U.S. retail sales during the back-to-school shopping season of July and August 2017 will grow 4.0 percent over 2016, according to eMarketer’s latest forecast. E-commerce for the back-to-school season are expected to grow 14.8 percent.

Adidas Partners With Arizona State To Reshape Sports

Adidas and Arizona State University announced the Adidas and Arizona State University Global Sport Alliance, a strategic partnership aimed at shaping the future of sport and amplifying sport’s positive impact on society.

Crosman Partners With AimCam Sports Glasses

The Crosman Corporation partnered with U.K.-based AimCam as the exclusive marketer and distributor to the U.S. and Canadian markets of the AimCam camera glasses system.

Sports Direct Lifts Finish Line Stake

Sports Direct International, the U.K.’s largest sports goods retailer, lifted its stake in Finish Line to 18.9 percent from 17.4 percent previously.

Film Celebrates 100th Anniversary Of International Ski Federation

The Vermont Ski and Snowboard Museum is inviting the public to its Annual Meeting for a special viewing of “100 Years FIS.” The film, from The European Broadcasting Union, was produced to celebrate the 100th anniversary of the FIS (Federation International de Ski or the International Ski Federation).

Boa Expands Run Category

The creator of The Boa System formed a new brand partnership with Asics and debuted Boa-powered running shoes with New Balance and Under Armour.

Huub Sponsors Gordon Benson

Huub, the maker of wetsuits, clothing accessories and goggles, has added British triathlete Gordon Benson to its roster of ambassadors.

Dane Jackson Crushes GoPro Mountain Games

The 23 year old took home first place in the Coors Light Steep Creek Championships on nearby Homestake Creek on Thursday and continued to rock the games by winning the freestyle kayak competition.