Boa Technology Launches Ambassador Program
Boa Technology, creators of the Boa System, announced a new ambassador program that showcases the diversity of Boa through dedicated athletes that have overcome medical barriers to pursue their life-long passions.
TYR Sport Signs Leah Smith
TYR Sport, the manufacturer of competitive swim and triathlon gear, announced the signing of 2x Olympic medalist Leah Smith to its roster of sponsored athletes.
Vicis Secures $10 Million In New Funding
Vicis Inc., which is planning to bring its ZERO1 football helmet to NCAA and NFL fields this fall, raised an additional $10 million.
Sturm, Ruger Promotes Thomas Dineen To SVP, Finance
Sturm, Ruger & Company Inc. announced the promotion of Thomas A. Dineen to the position of senior vice president of finance. He will continue to serve as the company’s treasurer and chief financial officer.
VF Corp. Supports Social Responsibility And Sustainability
VF Corp. said that in 2016, 1,600 EMEA employees from VF’s corporate headquarters and its brands volunteered more than 15,000 hours in their local communities.
Craghoppers North America Appoints Bill Lockwood CEO
Starting his career in the outdoor industry as a sales rep, Lockwood transitioned to brand management, working with brands such as Mountain Hardwear, The North Face, Sierra Designs and Kelty.
The Conservation Alliance Teams Up With Vermont State Parks
Vermont businesses such as Darn Tough, Ibex, Mammut, Outdoor Gear Exchange, Pale Morning Media and the Pinnacle Outdoor Group are member companies of The Conservation Alliance.
Outdoor Retailer, OIA To Host Public Lands Action Center At Summer Market 2017
The Public Lands Action Center will provide a convenient resource area for live advocacy action and education on public lands and waters issues facing the industry.
SFIA Selects Start-Up Challenge Finalists
The winner will receive a spotlight in the SFIA Insider Blog, National Media Coverage and a commemorative plaque.
Cabela’s Stockholders Approve Combination With Bass Pro Shops
Cabela’s Inc. announced that its shareholders have approved the previously announced combination of Cabela’s with Bass Pro Shops.
Dick’s Sporting Goods Names New Chief Marketing Officer
Scott Hudler joins Dick’s from an 11-year career with Dunkin’ Brands, where he most recently served as senior vice president, chief digital officer.
Buff Welcomes New Marketing Manager To USA Team
Kevin Walker joins the Buff team after a four-year tenure at Marmot, where he most recently oversaw development of brand content as brand activation manager.
Athletic Propulsion Labs Garners Social Media Exposure
Social media taste-makers like Kourtney Kardashian, Helen Owen and Tone It Up founders Karena Dawn and Katrina Scott have all featured the shoes on their feeds.
Yakima Names Pacific Rep Works Agency Of The Year
Pacific Rep Works has been a Yakima partner for 12 years, and the team has contributed more than 60 years of combined service to Yakima when their work under a prior agency is also tallied.
Bipartisan Group Of Senators Introduce The Modern Fish Act
The Modern Fish Act addresses challenges faced by recreational anglers, including allowing alternative management tools for recreational fishing, reexamining fisheries allocations, rebuilding fish stocks and improving recreational data collection.
