SGB Update Outdoor
Seirus Innovation Partners With 686 Technical Apparel
The 686 Winter 2017 glove and mitt collection was designed in collaboration with the manufacturer of cold-weather accessories and technologies.

The New Primal Expands Southeastern Distribution
The new distribution will expand the responsibly sourced meat snack’s presence in North Carolina, South Carolina, Virginia, Georgia, Tennessee and Florida.
Nike And Patagonia Recognized For Combatting Waste
Nike was honored for its efforts on material efficiency and waste reduction, while Patagonia for its long track record of sustainable innovation and its ‘Worn Wear’ initiative.
Force Climbing Partners With IFSC
The recently launched Canadian climbing holds manufacturer is now officially an International Federation of Sport Climbing Main Partner in the holds category.
ACT Labs Hires Engineer From SRAM
ACT Labs hired Cory Sutela to oversee engineering for the third-party testing lab group.

Kokatat Sponsors Antarctic Kayak Expedition
Kayakers Cristian Donoso (Chile), Roger Rovira (Catalonia) and Exequiel Lira (Chile) have set out to be the first paddlers to traverse Antarctica’s South Shetland Islands by kayak.

Kwik Tek Acquired By Investment Group
An investment group led by Falconhead Capital LLC, alongside M3 Outdoor Investments led by Blackhawk founder Michael Noell, acquired the designer and supplier of outdoor branded products.

Kammok, Sunski Take Inauguration Day Oath Of Action
The producer of outdoor gear and the eyewear manufacturer are taking a 1% for the Planet #OathofAction this inauguration day.

PeopleForBikes Launches PlacesForBikes Initiative
The new program will jumpstart the construction of bike-friendly infrastructure, as it helps develop, connect, and promote great places to ride.

PowerBar To Offer Cleaner Nutrition
To kick off the campaign, PowerBar will feature Olympic gold medalist Ryan Lochte in the Clean Start digital advertising creative.

Ironclad Performance Wear Announces New Sales Management Alignment
Ron Broussard has joined Ironclad as its new senior vice president industrial sales. Broussard is a long-time glove industry executive, most recently with the Ansell Corporation.

100 Outdoor Execs Urge Congress To Defend Public Lands
More than 100 leaders from brands large and small, from Appalachian Outfitters to Zumiez, joined REI, Patagonia, The North Face and Outdoor Industry Association in sending a letter to Congress calling on elected officials to “strongly oppose any proposal, current or future, that devalues or compromises the integrity of our national public lands.”
Krimson Klover Donates To First Descents
The Colorado-based clothing company for women will donate 5 percent of proceeds from sales of its Marta Sweater to First Descents, an organization that works with those living with cancer.

Eagle Creek Names Jessica Dodson 2016 Creeker Of The Year
The award recognizes an employee who has made a significant contribution to the brand going above and beyond their daily responsibilities.

DPS Hires Public Relations Manager, Launches Growth Initiative
The ski designer also hired two employees to support the new program, which is designed to provide a deliberate link between the brand’s marketing efforts and specialty retailers.