SGB Update Apparel
Mizuno Signs Ronda Rousey
Mizuno has signed Ronda Rousey as the newest addition to the Mizuno roster of athletes in North America. She had been with Reebok.
Georgia Gwinnett College Signs Deal With Nike, BSN Sports
Georgia Gwinnett College in Lawrenceville, GA signed a multi-year apparel partnership with Nike and BSN Sports for the college’s six intercollegiate teams.
L.L.Bean Announces Layoffs, Plans To Close Lewiston Call Center
L.L.Bean said it plans to layoff 200 employees companywide at the end of February and close its call center in Lewiston, ME in 2021.
Adidas Closes Numerous Stores In China
Adidas said it was closing a “considerable” number of its stores in China due to concerns over the coronavirus outbreak, according to a report from Reuters.
Foot Locker Launches New Membership Program
Foot Locker Inc. announced the North America rollout of FLX, its new membership program unifying all Foot Locker, Inc. brands under one easy-to-use platform.
Nike Provides Update On Impact of Coronavirus In China
In the context of the evolving dynamics related to the coronavirus in China, Nike Inc. said it is prioritizing the health and safety of its store associates and partners, in cooperation with local authorities. Similar to others in the marketplace, approximately half of Nike-owned stores have been temporarily closed, with corresponding dynamics across its partner stores.
Oros Opens Pop-Up In Chicago
Oros, the outerwear start-up based in Portland, OR, has opened a pop-up in Chicago.
Dick’s To Make $5M Donation To Support Girls’ Soccer
Dick’s Sporting Goods announced its 2020 Women’s Initiative highlighted by The Dick’s Foundation’s $5 million grant to U.S. Soccer Foundation’s ‘United for Girls’ Initiative. The retailer has also become the Official Sporting Goods Retailer of USA Softball.
Kansas City Chiefs Merchandise Surges Following Win
According to Fanatics, sales of Super Bowl championship merchandise across the Fanatics network of sites are up more than 70 percent YOY following the Kansas City Chiefs win. The team is on pace to become the second best-selling Super Bowl champion sellers of all-time, trailing only the Philadelphia Eagles in 2018.
Valentine’s Day Spending Set To Increase 32 Percent
Those celebrating Valentine’s Day plan to spend an average $196.31 this year, up 21 percent over last year’s previous record of $161.96. Spending is expected to total $27.4 billion, up 32 percent from last year’s record $20.7 billion, according to the annual survey released by the National Retail Federation.
VF Corp. To Move Global Innovation Center To Denver
VF Corp. will move its Global Innovation Center in Alameda, CA to Denver, according to the Denver Business Journal.
CGPR Sold To French/West/Vaughan
French/West/Vaughan (FWV), the public relations, advertising and digital marketing agency based in Raleigh, NC, announced the acquisition of CGPR, a public relations and marketing agency specializing in the active lifestyle, outdoor, ski, fashion, technology and travel sectors.
Life Is Good Partners With Austin Adventures, High Sierra And American Tourister
Life is Good announced a three- year partnership extension with Austin Adventures, the tour service, and High Sierra and American Tourister, Samsonite’s adventure and lifestyle luggage brands. High Sierra will become the official gear partner of Life is Good Adventures.
Emerald To Change Name
Emerald Expositions Events Inc., the parent of Surf Expo, Outdoor Retailer and other trade shows, unveiled the launch of its new brand identity, vision, and corporate website. The company intends to formally change its corporate name to Emerald Holding Inc.
Kohl’s Adds Board Member
Kohl’s has appointed Yael Cosset to its board of directors. Cosset is senior vice president, chief information officer of The Kroger Co.
