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Hi-Tec’s Liquid Mountaineering Video Spurs Mythbuster’s Episode
Hi-Tec's Liquid Mountaineering video, which has been downloaded nearly 10 million times on YouTube, will be the focus of an episode of The Discovery Channel's popular MythBusters program…
Anker to Testify before House Appropriations Subcommittee on LWCF Cuts
Conrad Anker will appear Friday, April 15 before the House Appropriations Subcommittee on Interior, the Environment and Related Agencies to ask them to restore $149 million in funding cut from the Land and Water Conservation Fund (LWCF) as part of last we
Adidas Japan Raided for Alleged Price Fixing on EasyTone Shoe
The Japan Fair Trade Commission on Tuesday raided the Japan subsidiary of German sporting goods maker Adidas AG over its alleged pressuring of retailers not to discount its popular sports shoes series named EasyTone…
McDavid to Sponsor U.S. National Bobsled Team Member
McDavid signed Megan Hill of the U.S. National Bobsled Team as its newest endorser. Hill joins 2011 X-Games Snowboarding Champion Nick Baumgartner and Professional Slope Style Skier Ashley Battersby as the third McDavid winter sports team athlete…
Zeiss Optics Names Jensen VP of Sales and Marketing
Carl Zeiss Sports Optics has hired Michael A. Jensen as its vice president of sales and marketing as the company continues its aggressive expansion in the North American market…
EOTech Taps Marketing Communications and Brand Manager
EOTech, a manufacturer of holographic sighting systems for small arms, confirmed recently that Lisa Kemp has been hired as the company's new marketing communications and brand manager…
Finish Line Names Terry Ledbetter Chief Information Officer
Finish Line announced that Terry Ledbetter has been appointed chief information officer (CIO), effective April 14. He comes to Finish Line from Dick's Sporting Goods, where he served as vice president, information technology…
Timberland Cuts GHG Emissions 38 Percent in Five Years
The Timberland Company announced it has reduced its greenhouse gas (GHG) emissions 38 percent since 2006, when it set a goal of reducing them by half in five years. Timberland now expects to meet the goal by 2015 by shifting more investment toward directl
RECALL: Rogue Fitness Barbell Brackets
About 5,500 Rogue Fitness Barbell Brackets distributed by Coulter Ventures LLC of Columbus, Ohio are being recalled…
Gander Mountain Facing Lawsuit Over Binghamton Massacre
Gander Mountain is facing a lawsuit two years after a gunman killed 13 people at the American Civic Association immigration center in Binghamton, NY. The lawsuit seeks a total of $3.75 million dollars in damages. Gander Mountain has denied the charges…
Budget Battle Requires Outdoor Executives to Up Their Advocacy in 2011
Outdoor industry executives will need to spend much more time educating Congress this year to stave off massive cuts to the Land and Water Conservation Fund and other federal programs that boost outdoor recreation, according to Frank Hugelmeyer, president
TRX Secures Equity Investment
Castanea Partners has purchased a minority interest in Fitness Anywhere, LLC of San Francisco, which develops and markets suspension training equipment and content under the TRX brand…
SIA: Dealers Boost February Margins on Lower Sales
Despite slowing significantly in February, snow sports sales remain on track to surpass the $3.1 billion record set in the 2007/08 season, according to Snowsports Industries America’s latest retail sales report.
February 2011 total dollar and units
Hackers Steal Names and E-Mails of LLB Card Holders
L.L. Bean credit card holders were among those warned last week that they could be targeted by criminals who stole their names and e-mail addresses by hacking into one of the largest and most sophisticated e-mail marketing firms…
Finish Line’s E-Commerce Chief to Retire
Finish Line announced that Don Courtney will retire as president, e-commerce, following a transition period. Courtney will remain in his current role throughout the transition as the company conducts a search for his successor…
