SGB Today Sports & Fitness

What Went into Nike’s Signature Logo for A’ja Wilson?

Nike footwear and apparel designer Josanna Torrocha has “created a gleaming emblem” for A’ja Wilson, the U.S. professional basketball player for the Las Vegas Aces and Nike-sponsored athlete, that is “distinct and captivating” and that “pulses with her energy.”

“Golf In Small Spaces” Makes Play Accessible to All

Sir Nick Faldo, six-time major golf champion, and his design company, Faldo Design, have partnered with Himalayas Golf to launch Golf in Small Spaces, developing compact golf facilities in urban environments and areas with limited land availability.​

Skechers Signs Golf Legend Bernhard Langer

Langer holds the record for the most PGA Tour Champion wins at 47, including 12 Champion Tour victories and winning the Charles Schwab Cup six times. He will wear Skechers Blade with Skechers Hands Free Slip-ins technology in a custom color at his return to the Masters in Augusta this weekend.

Adidas Originals Returns to Golf

The full range of apparel, footwear and accessories for Originals Golf was relaunched on April 3. Adidas-sponsored athlete Ludvig Aberg will wear select pieces at this year’s first major golf tournament.

OrthoLite Returns as Title Sponsor of the TransRockies Run

“Having OrthoLite along throughout all six days will make this year’s event an even more unforgettable experience,” said Aaron McConnell, president of the TransRockies Race Series. The organizers will announce the new 2026 race format during the event.

Skechers Signs Footballer Isco Alarcón

Alarcón is a world-renowned soccer midfielder who plays in the Spanish League and various international competitions. He played for Valencia CF, Málaga CF and Real Madrid, with whom he won five UEFA Champions League titles, before joining Real Betis Balompié.

Berghaus Adapts Program Removes Barriers to Outdoors for Disabled

Through Berghaus Adapts, consumers can request changes to the brand’s clothing and equipment to meet their specific physical needs. The company’s product team, based in North East England, will work directly with them to develop products for use in the outdoors that have otherwise made accessibility unattainable.

Wilson Launches Female-Specific Tennis Shoe

“The Intrigue redefines what it means to play fast, and it will undoubtedly give women tennis players the bold advantage they need to dominate on-court.” —Gordon Devin, President, Wilson Sportswear