SGB Today

New Balance Launches 3D Printed Run Shoe

New Balance said it will be launching the first running shoe with a 3D printed midsole. Through an exclusive collaboration with 3D Systems and their newly developed elastomeric powder, DuraForm Flex TPU, New Balance has made significant advancements in the performance of printed parts for running shoes. The new midsoles leverage the benefits of 3D […]

Tattoos and Centerfolds? Burton x Playboy Reunite for 2016 Snowboard Collection

Playboy Enterprises Inc. and Burton Snowboards announced the latest Burton x Playboy snowboard collection that features vintage Playboy centerfolds and artwork by acclaimed tattoo artist Chris Nunez, now available worldwide in stores and on burton.com. The collection includes three of Burton’s acclaimed Process snowboards, designed with select Playboy centerfolds from the 70’s and 80’s overlaid […]

New Tracker Ranks Every UltraRunning Contender

A comprehensive North American point series tabulated by UltraRunning Magazine has created a new qualifier for the Western States 100: every single race. The UltraRunning Race Series (URS) reward each year’s leading Male and Female ultra contender with a slot in the grueling yet iconic Western States Endurance Run — the oldest and most prestigious 100-mile trail race […]

Puma Honors Italian History and Fashion in New Football Kit

At an event in Florence, Italy, Puma and the Italian Football Federation (FIGC) presented the new Italy home kit for the European Championships 2016. The blue and white kit is inspired by triumphs of the past, with a throwback design that summons the great history of Italian football, along with an homage to Italian sartorial […]

Buff Heats Up with Merino Warmers, Hoodies and More

Buff, original creators of versatile performance headwear for runners, hikers, fishermen and skiers, has planned a winter lineup designed so that nothing stops you from getting outdoors during cold weather. First for the coming winter months, Buff offers a Merino Buff, which is soft, warm, and wind-resistant yet lightweight, equipped with all the natural moisture […]

Vans Unveils Holiday Mountain Collection

Exclusive for the 2015 holiday season, Vans is bringing fans an updated assortment of its Mountain Edition collection products, made to tackle the toughest weather while staying true to its laid-back skate roots. Vans is offering its new holiday footwear in classic styles with Men’s outerwear pieces to compliment the footwear. The upgraded shoe forms were […]

Ueli Steck Smashes Eiger Solo Record…Again

Ubiquitous Mountain Hardwear athlete Ueli Steck clocked a successful two hour, 22 minute summit of the Eiger Heckmair Route, breaking his previous record and regaining the fastest climb to date. Dubbed “the Swiss Machine,” Steck’s latest climb becomes the fastest solo speed ascent of the North Face of Switzerland’s famed Eiger. “Conditions and weather are always different. But […]

Yes, Wash and Tumble Dry that Rain Jacket

By David Clucas It may seem sacrilegious to many — even for those of us entrenched in the industry — but to lengthen the lifespan of most technical rain jackets, users should wash and tumble dry them on a seasonal basis. That’s the message waterproof-breathable fabric manufacturers, such as Gore-Tex, want to get out to […]

Bauer Hockey Opens Next “Own The Moment” Experience Store

Bauer Hockey has gone from manufacturing ice hockey equipment to opening its second Own The Moment Hockey Experience retail concept, located in Bloomington, MN, to engage all ages in what Executive Vice President of Bauer Hockey, Rich Wuerthele, called, “one of the best hockey communities in the world.” “Minnesotans can take advantage of our extensively-trained Bauer Personal […]

Under Armour #TBT Uniforms Flashback “Miracle in Miami” Touchdown

Under Armour has custom-designed uniforms with a retro flashback theme for Boston College. These uniforms take inspiration from the “Miracle in Miami,” – Doug Flutie’s last-second touchdown pass to Gerard Phelan in the 1984 Orange Bowl. The throwback uniforms will hit the field this weekend as Boston faces off against Notre Dame at Boston’s Fenway […]

What We’re Reading: An Outdoor Sporting Life

Teacher, author and lifelong sportsman Scott Irwin has compiled a collection of his outdoor writings into a book titled, An Outdoor Sporting Life. Irwin writes, “My motivation has been simple and direct: to share with readers – young and old, outdoor novice and veteran—stories, essays and confessions from a rural hometown life of small-water fishing, small-game hunting and wing-shooting […]

Asics’ Modern MetaRun is a Shoe, Not a Rocket

Asics never stops pushing to create the best long-distance running shoe possible. And in early November 2015, Asics and the Asics Institute of Sports Science (ISS) took another step in that direction, introducing the MetaRun. The performance-driven MetaRun was created to contour to wearers individual running style. Built using the latest Asics technology, the company claims […]

SmugMug Film Series Premiers “Climbing Ice”

SmugMug, the independent photo-sharing platform formed in 2002, released Climbing Ice: The Iceland Trifecta with photographer Tim Kemple — the latest installment in the multi-award-winning SmugMug Films series, which takes a behind-the-lens look at some of the world’s most interesting and unique photographers. Don MacAskill, CEO of SmugMug said, “At SmugMug, photography is our passion and […]

Canada Goose Chronicles Adventure with Director Paul Haggis

Canada Goose, a manufacturer synonymous with luxury winter apparel, surprised outdoorists with the release of a rugged and dramatic short film entitled Out There, directed by Academy Award-winning filmmaker and director, Paul Haggis. This is Canada Goose’s first ever global brand campaign – designed as a visual compliment to the dedicated outdoor men and women who […]

Top Defensive Players Win 2015 Rawlings Gold Glove Award

Rawlings Sporting Goods Company, Inc., a subsidiary of Jarden Corporation which operates brands including K2, ExOfficio, AeroBed and Coleman, unveiled the 2015 Rawlings Gold Glove Award winners for both the American League and the National League. First-time honorees include; second basemen Jose Altuve of the Houston Astros and the Miami Marlins’ Dee Gordon; shortstops Alcides Escobar […]