Reebok and Les Mills revealed The Project: Immersive Fitness, a totally new workout concept that is set to revolutionize the Studio Fitness industry…
Tag: Trade
Survey Shows Outdoor Brands Consume Less than 1 Percent of Global Down Production
While animal rights activists have targeted high profile outdoor brands in campaigns to halt inhumane practices used to produce down and feathers, such brands consume a tiny fraction of global down production, according to a survey released Tuesday by The
Dick’s Sets Grand Opening Celebration in Chicago
Dick's Sporting Goods is inviting the city of Chicago to their three-day grand opening. The celebration runs Friday, June 13 through Sunday, June 15 at the new location at The Maxwell (1100 S. Canal Street)…
Hoka One One Seeking to Revive High School Postal Runs
Hoka One One is seeking to revive two-mile “postal” competition at U.S. high schools this Fall in a bid to further the growth of American distance running…
Adidas AG Extends Glenn Bennett, Robin Stalker to 2018
The Adidas AG Supervisory Board extended the mandates of executive board members Glenn Bennett, responsible for global operations, and Robin Stalker, chief financial officer, by another three years beyond 2015 until March 2018…
PSE Recalls Specific Crossbows
PSE is recalling 2,800 crossbows because they may fire without the trigger being pulled…
OluKai Supports Malama Honua Worldwide Voyage
OluKai announced the brand’s partnership with the Malama Honua Worldwide Voyage of sailing canoes, the Hōkūleʻa and Hikiananlia…
Belk’s Q1 Profits Slide
Belk Inc. reported sales for the first quarter were $955.1 million compared to $955.8 in the prior-year period. On a comparable store basis, net sales decreased 0.2 percent. Juniors, women’s contemporary and better merchandise categories in general
Report: Boot Barn Considering IPO
Boot Barn, one of the largest Western-wear businesses in the nation with more than 150 stores in California, Texas, Arizona and 20 other states, is considering going public later this year, according to a Reuters report…

Athletic Canvas Powers Famous Footwear’s Q1 Pickup
Aided by a strong pickup in April at Famous Footwear and strong performance by its wholesale brands, Brown Shoe Inc. reported a better-than-planned first quarter and slightly raised its outlook for the year. The strength in canvas was said to be coming fr
Under Armour and Cruz Azul Announce Multi-Year Partnership
Under Armour and Cruz Azul, Mexico's defending champion, announced their new partnership at a press conference in Mexico City…
Charitable Impact of Nicklaus Golf Balls to Receive PR Support
Buffalo Communications has been selected by Nicklaus Companies to help the Nicklaus Children’s Health Care Foundation and St. Jude Children’s Research Hospital raise funds for pediatric programs…
Tecnica and Völkl Settle FTC Case Over Sponsorships
Tecnica Group and Marker Völkl agreed to settle US Federal Trade Commission charges that they unlawfully agreed not to compete for each company's respective ski endorsers or employees…

Foot Locker Sees Record Quarterly Profits
Aided by its role as kingpin of the basketball category, Foot Locker Inc. reported its most profitable quarter in its history an athletic company and perhaps its 135-year history. On a conference call with analysts, Ken Hicks, chairman and CEO, noted that
Under Armour Partners With Rugby Canada
Under Armour and Rugby Canada announced a new multi-year sponsorship designating UA as the official technical partner for the sport's national governing body…