Sierra Designs Names Rep Agency for Southeast

Sierra Designs has hired the Adventure Marketing Group to represent the southeast territory, effective December 18, 2006. Adventure Marketing Group consists of Tom Hammond and Rod Thomas, who will operate as the southeast sales force for Florida, Mississi

Gramicci Names Italian Distributor

As part of Gramicci’s global brand expansion, it announced today that Sport Alliance International S.p.A., based in Bolzano, Italy, will be its Italian distributor. Sport Alliance International S.p.A. presently represents brands including Columbia, Nike,

Paddlesports Associations Cease Merger Talks

Though the Professional Paddlesports Association (PPA) and the Trade Association of Paddlesports (TAPS) spent the past year discussing plans for unifying the two organizations into a single entity to service the Paddlesports industry, the merger will not

Pacific Outdoor Equipment Hires Cook to PR/Marketing Team

Pacific Outdoor Equipment has added Jake Cook to their Marketing/PR team. Cook will focus on growing the Bozeman, Montana based company’s brand exposure and work with media representatives to help educate consumer’s on the benefits of POE’s technology to

SEW Talks with Reebok About the Future…

At Reebok’s Media Day event at FFANY, SEW sat down with three of the key members of the Rbk team. Paul Harrington, president and CEO, Bob Munroe, president of U.S., and Uli Becker, CMO, talked about their vision for the brand…

Heelys IPO Skates Ahead of Expectations

Heelys IPO officially launched on Thursday and the market priced the 6.425 million share offering well above original estimates. The offering was expected to sell for $16-$18 per share but sold for $21 per share, raising almost $135 million…

DSW Q3 Comps Increase 2.6%; Raises Guidance…

DSW Inc. raised its guidance for the year after a strong Q3 capped better-than-expected YTD results. Management said that it was “pleased” with its women’s results for the third quarter, with comps driven by a strong performance in casual footwear, bette

Eurobike Partners with Sea Otter to Address U.S. Market…

Last month, Messe Friedrichshafen announced to the bicycle trade that they would be exporting a U.S. version of Eurobike sometime in 2007, and then quickly decided to postpone the event until 2008. This week, the organization inked a deal that will bring

Saks November Comps Increase 7.2%

Saks Incorporated, for the four weeks ended November 25, 2006 compared to the four weeks ended November 26, 2005, total Company comparable store sales increased 7.2%, and total sales decreased 49.3%…