TRX, maker of fitness training programs, education and equipment for professional trainers and fitness athletes, has launched “Better,” a consumer-focused brand campaign featuring a an inspirational video manifesto…
Tag: Supplier
Typhoon Renews Sponsorship of Walmart FLW Tour
Typhoon, a California-based optics manufacturer, has renewed its sponsorship of the Walmart FLW Tour for the 2015 tournament season. Financial terms of the agreement were not disclosed…
The Buckle’s Comps Inch Up 0.7 Percent in March
The Buckle, Inc. announced that comparable store net sales, for stores open at least one year, for the five-week period ended Apr. 4, 2015 decreased 0.5 percent…
GoodLife Fitness Raises $70MM in Debt
GoodLife Fitness Centres Inc. secured a $70 million second lien credit facility it said would help it accelerate its expansion across Canada. The deal comes as the company considers expanding into many of the former Target stores across Canada, where Good
Chaco Adds New England Rep Team
Chaco continues to expand its sales team with the addition of Hawk Associates in New England…
ISPO Exhibitors Add More than $9,000 to EOCA Coffers
Outdoor brands contributed a record €8,556 to the European Outdoor Conservation Association, or EOCA, at the recent ISPO trade show in Munich…

Allen Edmonds Collaborates with Jack Nicklaus
Allen Edmonds collaborated on a line of golf shoes with golf legend Jack Nicklaus…
Swix Supports Canadian National Ski Team
Swix has inked a five-year deal to supply all training and racing apparel for the Canadian National Ski Team…

Reebok Supports Best Ranger Competition
Warson Brands, official licensee of Reebok military footwear, is providing Reebok military boots to all 102 contestants of this year's Best Ranger Competition. The Reebok brand is new to the military market…
AAFA Hosts Strategic Sourcing, Customs, and Logistics Integration Conference
Sourcing trends, customs policies, logistics challenges, and global expansion will be among topics of discussion at the American Apparel & Footwear Association’s Strategic Sourcing, Customs, and Logistics Integration Conference in Washington, D.C. n
“Herb” Philipson’s to Open Ninth Location
“Herb” Philipson’s, Outfitter’s for the Great Outdoors, will open a 34,000-square-foot store in the Dewitt, NY as early as June. The retailer already operates from eight locations…
Unifi Expansion Signals Comfort With Trans-Pacific Partnership
Unifi Inc. signaled growing support for the pending Trans-Pacific Partnership trade deal among US textile companies April 9, when it announced it is moving ahead will plans to expand capacity at its plants in North Carolina and El Salvador by June…
Kara Goucher Appoints ModCraft as Agency of Record
Kara Goucher and ModCraft entered into a partnership. ModCraft will act on behalf of Goucher, one of the most popular female athletes, as business manager, publicist, brand communicator and agent…
Live Out There Hires VP Sales and Marketing
Live Out There, one of Canada’s leading outdoor e-commerce retailers, hired Jeffrey Talajic as vice president, sales and marketing, effective immediately. Talajic comes from Montreal’s Frank & Oak…
HanesBrands Closes Knights Apparel Acquisition
HanesBrands acquisition of Knights Apparel from Merit Capital Partners closed as expected on April 6 in an all-cash transaction that values Knights at approximately $200 million on an enterprise basis. Knights sells apparel under license from colleges and