Japan’s Yomiuri Giants to Wear Under Armour in 2015

The Yomiuri Giants, Japan’s best-known baseball team, will be outfitted by Under Armour in 2015, under a new agreement. The multi-year apparel and accessories partnership was announced in Tokyo by the team and Dome Corp., which is licensed to sell t

New Era Cap to Make Golf Caps

New Era Cap announced the introduction of technologically advanced caps designed to meet the specific performance needs of golfers. The company is making the caps available to a limited number of golf shops in 2015. New Era Golf signed a four-year deal wi

New Balance Sues Converse Over Trademark Rights

New Balance Athletic Shoe Inc. has filed a lawsuit against Converse Inc. in a apparent bid to protect its PF Flyers designs. The lawsuit noted that Converse in mid-October went to the International Trade Commission seeking to assert trademarks on classic

Cane Creek Cycling Replaces CEO

Cane Creek Cycling Components board of directors announced that the company's CEO Scott Sonnone left the company Dec. 17 and has been replaced by David Hall, who joined Cane Creek as director of operations in November 2011…

Adidas Bests Nike to Secure Deal with the Sun Devils

Adidas edged out incumbent Nike and rival Under Armour last week in a deal with the Devils. The German sporting goods giant said it agreed to pay Arizona State University a minimum of $33.8 million in cash and product to become the Sun Devils' offici

Brown Shoe Divests Shoes.com, Focuses on Famous Footwear

Hard-charging Canadian entrepreneur Roger Harding acquired his third online shoe retailer since July last week by snapping up Shoes.com from Brown Shoe Company, which said the deal will allow it to focus more on enhancing omnichannel initiatives at Famous

Finish Line Lowers FY Guidance on Q3 Shortfall

The Finish Line, Inc. lowered its guidance for the year as margin pressure led it to miss third-quarter earnings forecasts. Excluding non-recurring items, the company showed a loss of 2 cents a share in the quarter ended Nov. 29, far short of Wall Street&

Stonewear Hires Treehouse Communications

Stonewear has hired Treehouse Communications in a bid to advance re-branding efforts and heighten product awareness as it launches a new logo and FW15 product collection targeting its core audience of adventurous, independent women…