Bauer Hockey, Inc. of Toronto, Ontario, announced a multi-year partnership with Propex Operating Company, LLC, of Chattanooga, TN, the producer of CURV Composite Technology. CURV is a high-tech composite material used in Bauer Hockey’s elite-level s
Tag: People
Dick’s Sporting Goods Launches Customer Loyalty App
Dick's Sporting Goods launched a comprehensive mobile application for iPhone and Android smartphones that gives users full access to the retailer's ScoreCard Rewards Program, including an opportunity to win points for interacting with the brand
Kids Foot Locker Partners with American Heart Association
Kids Foot Locker is promoting its “Keep Kids Fit” campaign in-stores nationwide and on its e-commerce site, www.kidsfootlocker.com, in support of the American Heart Association, from now through…
VF Targets $1.1 Billion in Revenue Growth in Its Asia Pacific Business over the Next Five Years
VF Corporation (VFC) announced details on its goal to add $1.1 billion in revenues to its Asia Pacific business over the next five years. At an investor meeting held in Shanghai, China, the company discussed its strategic plans to reach $2.0 billion in re
Westcomb Outerwear Expands Canadian Rep Force
Responding to a rapid and broad increase in consumer demand, Westcomb Outerwear has expanded Canadian representation by engaging four sales agencies…
U.S. Consumers Expect Better Perks for Providing Personal Data
Nearly eight in 10 U.S. consumers do not feel they receive any benefit at all from sharing information with brands, up from 74 percent in 2011, according to new research released by LoyaltyOne. The research warns that consumer trust in brands and their wi
OBIT: Teva’s Nicole Ruth Peters
Nicole Ruth Peters, director of business operations for Teva, passed away while hiking near her home in Santa Barbara, CA Friday, Sept. 14. She was 36…
Georgetown Signs Maverik/Cascade Deal
Maverik Lacrosse and Cascade Lacrosse are proud to welcome the Georgetown University men’s lacrosse team to the growing list of Division I, II and III programs competing in their equipment…
The North Face Accepting Explore Fund Grant Applications
The North Face has begun accepting applications for the second cycle of the 2012 Explore Fund grant-giving program, which will provide $140,000 in micro-grants of up to $2,500 to support non-profit organizations that are connecting youth to the outdoors..
Vasque is Official Footwear Sponsor of the U.S. National Snowshoe Team
Vasque announced its sponsorship of the 2012 – 2013 U.S. National Snowshoe Team…
Superfeet Worldwide Makes Five Changes on Sales and Marketing Team
Superfeet Worldwide Inc. has made changes to its sales and marketing management team to address recent personnel changes and the continued growth of the company’s international market…
Nike to Serve as the IOC’s Official Apparel Supplier
Nike will become the official clothing supplier of the International Olympic Committee (IOC), according to numerous reports. Mizuno had been the provider since 1995…
Hobie Cat Reunites Brands Worldwide
Hobie Cat Company, Oceanside, CA, acquired Hobie Cat’s business in Europe, giving the sailboat and kayak company worldwide trademark rights and places operations of Hobie in Europe under the control of Hobie Cat Company. Together with Hobie Cat Aust
Crocs Eyes Bigger Boots Business
Speaking last week at CL King & Associates Best Ideas Conference, Jeff Lasher, Crocs’ CFO, heralded the success the cushy clog brand is finding extending into the boot category. He said that over the last few years Crocs has been able to build its b
SGMA Launches New Strategic Plan and Rebranding
The Sporting Goods Manufacturers Association (SGMA) announced a rebranding effort that will change its name to the Sports & Fitness Industry Association (SFIA). The move also includes a new website, national advocacy campaign, research initiative, supplie
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