Suunto, the maker of outdoor and fitness wristop computers, announced a partnership with sales representative, MacDaddy Sports Group LLC, led by owner Ken MacDonald, to handle all of the New England territory.
Suunto said it chose MacDaddy Sports Group based in part on its long-standing success with fellow Amer Sports brand, Salomon Sports USA. MacDonald and his team are well established in the outdoor selling market with experience representing Salomon Sports sales in New England for a combined 45 years. MacDaddy Sports Group brings expertise in brand knowledge, technical orientation and the ability to adapt to ever changing market needs.
“This partnership makes sense on so many levels,” says Matt Kaplan, Business Director and Vice President of Suunto USA. “With MacDaddy's long-standing relationship and success with Salomon, it was an easy decision to move forward and secure this partnership.”
“Our company is product-driven, and it is exciting to broaden our Amer family with quality products from Suunto,” says Ken MacDonald, owner of MacDaddy Sports Group LLC. “We understand the product offering, how it works and functions while relating it to the end user making Suunto a natural fit for MacDaddy Sports.”
