Superfeet Worldwide Inc. has been named the official insole of the Canadian Snowboard Federation (CSF) through 2011. Working closely with the CSF, Superfeet representatives fit Canada’s National Snowboard Team athletes, coaches and trainers with premium insoles in Tremblant, Calgary, and Vancouver this January.

After their most successful season ever in 2007-2008, and with the 2010 Winter Olympics less than twelve months away, Canada’s National Snowboard Team is focused on increasing the quality of their sports medicine support and equipment. Superfeet’s Trim-to-Fit Premium Insoles will be available for the team at the 2009 and 2010 World Cup, World Championship, and Olympic Winter Games competitions.


“Superfeet is one of the quality brands that the CSF endorses,” said Tom McIllfaterick, CEO of the Canadian Snowboard Federation. “The need to continue to seek out competitive advantages on the international landscape is prevalent on the World Cup Circuit, and we are thrilled to partner with Superfeet to gain some of that advantage.”  


Acknowledging the sponsorship benefits to both parties, Superfeet Assistant Sales Manager Evan Keating said, “Our partnership with the CSF will increase Superfeet’s exposure to a wider range of boarders who could improve their performance with an expert boot fit. We are confident that Superfeet will give the team the competitive advantage they need to win the gold.”  


The CSF Team’s next event is the 2009 LG Snowboard FIS World Cup at Cypress Mountain, West Vancouver, B.C., Canada, running Feb. 13 to 15. Superfeet will be hosting a booth at the LG Mountain Festival at the Park Royal Shopping Centre in West Vancouver to represent the team’s official insole. 


Canadian National Snowboard Team members riding on Superfeet Premium Insoles include:


ALPINE


Alexa Loo (Richmond, BC)
Caroline Calve (Montréal, QC)
Kimiko Zakreski (Calgary, AB)         
Jasey-Jay Anderson (Mont Tremblant, QC)
Matthew Morison (Burketon, ON)                    
Michael Lambert (Toronto, ON)
Pat Farrell (Oakville, ON)

HALFPIPE                                                                                                                                                                                                                                                                                                                           
Alex Duckworth (Kingbrug, NS)
Dominique Vallée (Squamish, BC)
Mercedes Nicoll (Whistler, BC)
Sarah Conrad (Halifax, NS)
Brad Martin (Ancaster, ON)
Crispin Lipscomb (Whistler, BC)
Jeff Batchelor (Oakville, ON)
Justin Lamoureux (Squamish, BC)
SBX (Snowboardcross)                                                                                                                                                   
Christelle Doyon (Magog, QC)
Dominique Maltais (Montréal, QC)
Maëlle Ricker (Squamish, BC)
Derek Wintermans (Burnaby, BC)
Drew Neilson (North Vancouver, BC)
François Boivin (Jonquière, QC)
Jasey-Jay Anderson (Mont Tremblant, QC)
Mike Robertson (Canmore, AB)
Rob Fagan (Cranbrook, BC)
Ryan Hickey (Corbeil, ON)
Simon Bonefant (Mont Tremblant, QC)
Tom Velisek (Squamish, BC)